Welcome to Anastasiia, Greenpixie's new Founding Designer 🧚 With the early beta rollout of Greenpixie Data Explorer now underway, Anastasiia will work closely with user feedback to design and evolve the visual language that connects our product with our brand. As cloud and AI continue to reshape the landscape around us, thoughtful design is more important than ever. We're excited to have Anastasiia helping ensure the next chapter of Greenpixie is not only powerful, but intuitive, engaging, and built around our customers. 🚀
About us
Greenpixie delivers highly granular, auditable data on cloud and AI usage, breaking down emissions, energy, and cost by service, region, and resource. With out-of-the-box dashboards and seamless raw data integrations into enterprise workflows, Greenpixie puts trusted data directly in the hands of decision-makers at all levels. By combining sustainability with cost, security, risk and performance data, Greenpixie enables smarter FinOps and strengthens migration, modernisation, and digital transformation planning, embedding energy and carbon considerations right at the architecture stage. Greenpixie's Training and Certification arm, the GreenOps Academy, has certified over 3,000 IT and Sustainabiltiy professionals in cloud and AI GreenOps.
- Website
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https://greenpixie.com
External link for Greenpixie
- Industry
- Data Infrastructure and Analytics
- Company size
- 11-50 employees
- Headquarters
- London
- Type
- Public Company
- Founded
- 2021
- Specialties
- GreenOps, Cloud, and AI
Locations
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Primary
Get directions
London, GB
Employees at Greenpixie
Updates
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Greenpixie reposted this
Just picked up a new badge. Cloud #GreenOps for AI, from Greenpixie. 🌱 We all work with AI and LLMs every day, but this course may stop you and make you think about something wouldn't often questioned, every prompt you send is actually running on real hardware, in a real data center, pulling real electricity. It's easy to forget that when the interface is just a text box. A few things you should be aware of: Every AI request gets broken down into tokens >> before a model can process it. Tokens aren't just text either. ( Images, audio, video and PDFs all get tokenized too) >> and that number adds up fast. A single prompt can generate hundreds or thousands of tokens once you count both what you send in and what the model sends back. [ Your prompt ↓ Tokenised (text, image, file → tokens) ↓ Processed on data centre hardware (GPUs, CPUs, storage) ↓ Response generated (output tokens) ↓ Real electricity used + embodied emissions from manufacturing ] The environmental cost isn't abstract. It comes down to electricity used by the hardware, multiplied by how efficient the data center is, plus the emissions baked into manufacturing that hardware in the first place. Training a model is a one-off cost. Inference, all of us actually using the model day to day, is where most of the ongoing impact sits. The part you can actually use at work: not every AI task needs an instant answer. Live chat and coding assistants do. But things like summarising a batch of documents or tagging support tickets don't, and batching those instead of running them one at a time is a simple way to cut waste without cutting quality. A genuinely good, to the point course, and you get a cool badge too. Thanks to Chris Ingram and Ross Hunter, Ph. D. and the whole Greenpixie team for putting together something useful, not just another tick-box course. As we all are working with AI in any capacity, let's build something with awareness. I'd genuinely recommend it. Link -🔗 https://lnkd.in/eGiAeR7C #AISustainability #GenerativeAI #CarbonFootprint #NetZero #ResponsibleAI #CloudComputing #Capgemini
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We started working with Mastercard back in 2024, replacing estimates with line-by-line cloud emissions data across hyperscalers, and using that visibility to drive rightsizing, workload placement, and real AI accountability. Seeing that work named in their 2025 Impact Report is a proud moment. Mastercard are leaders in the GreenOps space, they prove that cloud and AI sustainability does not sit in opposition with your bottom-line or growth, but can instead be used to improve business value and reduce environmental impact. If your organisation is on a similar journey to measure and reduce cloud and AI emissions, we'd love to talk - reach out in the link in the comments 👇
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Greenpixie is excited to announce Lawrence Hunt recently joined us as a Senior Product Engineer! 🧚 Lawrence brings a unique blend of product thinking, design expertise, and engineering experience, along with a genuine passion for sustainability. With more than a decade spent building exceptional digital products, he's already making a huge impact as we look ahead to the launch of the Greenpixie Platform. 🚀
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Greenpixie's tooling gives you the ability to run 'what-if' scenarios on your infrastructure options - enabling smarter decisions on the real drivers of cost and carbon in cloud & AI. This means informed decisions not only on 'what' you run; but where you run it, when you run it and how you run it. This means: 🟢 Comparing compute instances side-by-side 🟢 Modelling the impact of intelligent storage tier rules 🟢 Forecasting emissions from different AI model selection 🟢 Calculating the impact of workloads placed in different geographic cloud regions The same tooling also informs sustainability-by-design, by putting sustainability intelligence into the architecture stage - where enormous cost and carbon avoidance is possible. 🧚 To learn more, speak to our team: https://lnkd.in/epAVRPkV
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Continuing the Green IO tour... next stop, Munich 🇩🇪 Catch us at Munich's Smartvillage Bogenhausen this week, including two sessions you won't want to miss: 🟢 8 July @ 11:00 - AI Sustainability Live: the real cost of your Claude prompt with Chris Ingram & Ross Hunter, Ph. D. 🟢 9 July @ 12:05 - Customer success with GreenOps for cloud and AI: double wins for cost savings and IT sustainability with Kevin Leslie & Eoin Kelly See you there 👋
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Greenpixie covers all cloud services across AWS, Azure and GCP as well as over 220+ GenAI models. 🧚 Location-based, Scope 3 inclusive, and ISO 14064-verified sustainability metrics data allows carbon to be placed alongside cost in cloud and AI decision-making. Greenpixie Data can be delivered via API or processed and delivered as an enriched Cloud Billing Report with an out of the box GreenOps Dashboard. This raw data approach ensures compatibility with your data lake and seamless integration into Power BI, QuickSight, Tableau etc. or FinOps tools like Flexera and Apptio. Emissions can be reported at account-level, product-level, business unit-level, geographic location, account owner and by any other configuration your tagging supports. To learn more, speak to our team: greenpixie.com/contact
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It's been two months since we welcomed Danielle Geurts to the Greenpixie team as a Senior Operations Manager. 🧚 Danielle is levelling up the way we operate, combining expertise in tech/AI with a sharp eye for smarter systems and workflows in start-ups. She's helping us unlock productivity by embedding the right tools in the right places, while ensuring our people are brought along on the journey. In a fast-moving, high-growth business, Danielle's blend of innovation, empathy, and execution is invaluable and she is already a highly valued member of the team. 🚀
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Greenpixie reposted this
Greenpixie Platform Launch 🧚 I've recently completed my transition to Head of Product @ Greenpixie. Exciting times are ahead. This summer we're positioning Greenpixie as a customer facing platform for the first time. Our interactive app will include a GreenOps Studio to explore tooling, live dashboards and outcomes - as well as a Data Console to access raw data. As part of the free tier, we will be offering a host of GreenOps decision-making tools around cloud and AI deployment - as well as making our compute data for AWS Azure and GCP available to all via api. Anyone will be able to use Greenpixie data to do real GreenOps in 5 mins with no barrier to entry. Of course Greenpixie customers will see the most benefit, with more value and support available in-app than ever before. Thanks to all those who have been helping with this pre-launch. This is 5 years of GreenOps use cases curated in one place! Available in August. 🚀 #greenops #finops #tokenomics #ai #sustainability #cloud
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Another landmark year at FinOps X San Diego ☀️ The announcement of a 'Tokenomics' approach to AI speaks to the evolving landscape of our space. The challenge is how to be 'AI-first', without scaling cost and carbon out of control... And the solution is to maximise the value of every token consumed. So how did this inform the conversation? 🧚 We shared a perfect example of tokenmoics in practice: One Greenpixie customer (integrated with Apptio, an IBM Company Cloudability data) increased token consumption across one year by over 250%, while reducing cost per token by more than 60% and carbon per token by over 80%. 🗣️ Our Head of GreenOps James Hall joined the Flexera team on stage to discuss how their purpose-built AI sustainability dashboard is helping more customers achieve results like these. 🗼 And Kevin Leslie showcased the ServiceNow AI Control Tower with embedded Greenpixie Sustainable AI capabilities (coming soon to the ServiceNow marketplace). 🏛️ There was also a huge amount of interest in our Cloud GreenOps for AI Academy course, and many attendees were able to collect their physical badge from our booth. This course is all about maximizing value from token consumption through measurement and optimisation. If you haven't already: check it out now FREE for a limited time: https://lnkd.in/eGfKsZqH Looking forward to next year already! John Eoin Kelly Charlie Appleton Kate Brady FinOps Foundation
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