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RSS FeedNow Shipping: Final Cut Server
Apple today announced that it has begun shipping Final Cut Server, a powerful software solution for media asset management and workflow automation. A scaleable server application, Final Cut Server automatically catalogs large collections of assets, allows searching across multiple disks and SAN volumes, and enables viewing, annotation and approval of content from anywhere using a PC or Mac. “With the introduction of Final Cut Server, collaboration just got a whole lot easier for millions of editors, producers and clients who work with Final Cut Studio,” said Rob Schoeben, Apple’s vice president of Applications Product Marketing. [Apr 08, 2008]
Quick Tip of the Week: Exporting Keynote presentations
You created a great presentation in Keynote ‘08, and now you’re ready to hit the road with it. But before you go, take a few minutes to save your presentation in multiple formats. You may not know what equipment or conditions await you at your next stop, but Keynote lets you prepare for just about anything. Find out how by watching the latest Quick Tip of the Week. [Apr 07, 2008]
Aperture 2.1 the “perfect digital image management program”
“At the end of the day, I don’t think you can currently do better than what Aperture has to offer,” concludes Erik Vlietinck (it-enquirer.com) in his review of Aperture 2.1. “It has a strong management system, excellent adjustments, a near-perfect RAW engine that gets basic corrections right in 99.90% of the cases as far as I can see, and support for plug-ins.” In awarding the application a five-star (out of five) rating, he applauds its “ vastly more streamlined” interface and its “dramatic speed boost.” And he points out that the quality of Aperture’s “built-in RAW adjustments — even in automatic mode — is simply stunning.” [Apr 07, 2008]
Rough Draft Studios: Drawing Inspiration
If you’ve seen The Simpsons, you’ve seen the work of Rough Draft Studios. In fact, the Glendale, CA-based animation powerhouse has been churning out hit after animated hit for decades. And they’re just as animated about the Macs they use. Says Scott Vanzo, Director of CGI and Chief Technology Officer at Rough Draft. “The work we do involves everything from traditional 2D animation to 3D CGI to video editing. An iMac can be an office machine one day, and the next day it can be put into production. Every Mac in the studio can do what we need it to do. There simply isn’t another platform out there that can do as much as the Mac.” [Apr 04, 2008]
Macworld reveals “Preview’s hidden powers”
The version of Preview that comes with Mac OS X Leopard is “more than just a fast and efficient program for reading PDFs,” writes Kirk McElhearn (macworld.com). Using the latest version of Preview, you can “enhance your images, annotate and merge PDFs, print multiple images on one page, and more—all without opening a specialized (and often expensive) image editor or PDF tool.” Take a look. [Apr 04, 2008]
Rivals eyeing iPhone innovations
While rival phonemakers and wireless-service providers have lined up to take on iPhone, “whizzy technology won’t be enough to beat Apple,” report Cliff Edwards and Bruce Einhorn (businessweek.com). “What’s made the iPhone a hit is its smooth integration of hardware and software and its easy operation. The device weaves together a wide array of computer-like functions in a way that even technophobes can master in minutes.” [Apr 04, 2008]
iTunes Store now top US music retailer
Based on the latest data from the NPD Group’s Music Watch survey, the iTunes Store surpassed Wal-Mart to become the number one music retailer in the US, Apple today announced. “We launched iTunes less than five years ago, and it has now become the number one music retailer in the world,” said Eddy Cue, Apple’s vice president of iTunes. “We are thrilled, and would like to thank all of our customers for helping us reach this incredible milestone.” [Apr 03, 2008]
25 “little-known” Leopard features that are “too good to miss”
From the advanced sync options in .Mac to data detectors in Mail to the ability to save Spotlight searches in the Finder sidebar, Ryan Faas (computerworld.com) describes 25 of the “little-known but highly useful features” in Mac OS X Leopard. “These ‘hidden’ features may be things you never heard of or noticed,” he says, “but they’re too good to miss.” [Apr 03, 2008]
See what you can learn at WWDC08
Whether you develop for iPhone, the Mac, or IT, you’ll find a schedule of more than 60 “how to” technical sessions and “hands-on” labs you can take at this years WWDC. Taking place in San Francisco, CA, June 9–13, the Developers Conference gives you direct access to Apple engineers and experts and offers an invaluable opportunity to get your critical questions answered. Check out the sessions already scheduled — we’ll post more soon — and take advantage of early registration pricing while you’re on the WWDC08 website. [Apr 02, 2008]
iPhone receives 79% Very Satisfied rating
A recent consumer survey by ChangeWave offers more positive news about iPhone. According to tech columnist Jonny Evans (macworld.co.uk), not only does iPhone receive “‘an astonishing 79 percent Very Satisfied rating’” from owners, but data also indicates that “35 per cent of respondents who plan to buy a smartphone in the coming quarter already want to purchase an iPhone.” In fact, 10% of them point to the SDK and new iPhone 2.0 software as the biggest reasons for their decision to go with iPhone. [Apr 02, 2008]
Get organized. Your Mac can help.
If you’d like to get your life a bit more organized, you should watch “Organize your work and life with your Mac.” The free online seminar shows you how you can take advantage of the powerful tools in Mac OS X Leopard — such as Mail, Address Book, and iCal — Bento, the personal database designed just for Leopard users, and FileMaker Pro to get more control of the contacts, events, projects, and other elements of your busy life. [Apr 02, 2008]
Quick Tip of the Week: Enjoying RSS in Mail
If you enjoy using Safari and RSS to keep you up to date on the latest Hot News articles or Apple Downloads, now you can receive those RSS feeds in your email inbox just minutes after new items post. That’s because Mail in Mac OS X Leopard now supports RSS feeds. It even lets you set up Smart Mailboxes to keep them organized. Like to find out how you can take advantage of RSS in Leopard Mail? Then watch the latest Quick Tip of the Week. [Apr 02, 2008]
Radiohead’s Nude: Create Your Own Remix
Here’s your chance to create your own remix of Nude, the third song on Radiohead’s groundbreaking In Rainbows. Radiohead just released Nude (Make Your Own Remix) on iTunes. It consists of five stems — bass, drums, strings FX, voice, and guitar — that you can use to create your Nude remix. In fact, if you’d like to create your remix in GarageBand or Logic, purchase all five stems before April 8, and we’ll send you an access code for a free GarageBand project file. Then upload your finished mix to the Radiohead remix site, where fellow fans can listen to and vote for their favorite remix. (Terms and conditions apply.) [Apr 01, 2008]
Safari 3.1 “sets the bar high”
After testing the latest versions of ten Mac OS X web browsers, Macworld’s Joe Kissell concludes that “Apple’s Safari emerged as a clear favorite, with its excellent standards support, its friendly user interface, and all the capabilities most people will need.” As a result of its performance in the tests performed, Safari earned a 4.5 (out of five) mouse rating. [Mar 31, 2008]
Survey says Apple brand has biggest consumer impact
According to a survey conducted by brandchannel.com, “the Apple brand has the biggest impact on the world’s consumers,” reports Rachel Sanderson (reuters.com). Asked “to identify the brands with the greatest impact on their lives,” respondents named Apple [the] overwhelming winner. The creator of the iPod and Mac computer triumphed in six categories including most inspiring brand and the one readers cannot live without.” [Mar 31, 2008]
Four mice to the new AirPort Express Base Station
In his review of the new AirPort Express, Dan Frakes (macworld.com) awards four mice (out of five) to the base station that’s “compact enough…to fit in a laptop bag and designed to plug directly into an electrical outlet” while providing a “full-featured 802.11 a/b/g/n wireless access point.” He calls it “the choice to make if you’re looking to extend your existing Apple-branded network wirelessly or to wired devices, to send your computer’s audio to a remote stereo system, or to use a Base Station in more than one location. [Mar 31, 2008]
Largest Final Cut Pro User Group meeting set for NAB 2008
If you plan to attend NAB 2008 in Las Vegas, you might also like to participate in the largest Final Cut Pro User Group meeting in the world. That meeting — the 7th Annual NAB Final Cut Pro User Group SuperMeet — will occur on April 16, 6:30–10:30 pm, at the MGM Grand Hotel in Las Vegas. Stop by and learn the latest news about Final Cut Studio. [Mar 31, 2008]
Pro Tip of the Week: Taming your tabs
Safari does Tabs right. But don’t worry if you’ve never used tabs before. They’re super easy – and fun — to use, and this week’s Pro Tip of the Week will have you tabbing like a champ in no time. [Mar 28, 2008]
Aperture 2.1 opens the door to image tool developers
Dan Havlik (pdnonline) heard it right from the source. Senior Aperture product manager Joe Schorr tells Havlick that “we want software companies to know they have an open door to develop plug-ins for” Aperture 2.1. “We want there to be no limitations on what you can build in Aperture.” Havlik believes that “opening up Aperture 2.1 should definitely turn some heads in the professional photography community,” especially when they see Havlik’s list of developers already in the process of creating image editing plug-ins.
Like to develop your own editing plug-in for Aperture 2.1? Contact us at aperturedeveloper@apple.com.
[Mar 28, 2008]
Nik, PictureCode, and Power Stroke among early Aperture 2.1 plug-in creators
In “the seventh Aperture-related software release from Apple in a little over six weeks,” reports Rob Galbraith (robgalbraith.com) in his first look at Aperture 2.1, Apple rolled out the addition of image editing plug-ins. In addition to taking an extensive look at the Apple-developed Dodge & Burn plug-in — which he thinks will “quickly become an indispensable tool” — Galbraith also delves into what he considers “the real story” of this release: “among early plug-in creators are Nik, with Viveza, and PictureCode, with Noise Ninja,” and he describes the value that several expected plug-ins (including Power Stroke from Digital Film Tools) will offer Aperture users. [Mar 28, 2008]
Recent Press Releases
RSS Feed- Final Cut Server Now ShippingApril 8, 2008 5:30 AM PDT
- iTunes Store Top Music Retailer in the USApril 3, 2008 11:43 AM PDT
- Award-Winning Television Programming Now Available on the iTunes Store in GermanyApril 2, 2008 7:34 AM PDT
- Apple Releases Aperture 2.1 with Powerful Image Editing Plug-In ArchitectureMarch 28, 2008 5:30 AM PDT
- Apple Releases Safari 3.1March 18, 2008 5:13 AM PDT
- Apple Introduces New AirPort Express with 802.11nMarch 17, 2008 5:14 AM PDT
- iPhone SDK Downloads Top 100,000March 12, 2008 5:08 AM PDT
- Apple Announces iPhone 2.0 Software BetaMarch 6, 2008 11:20 AM PST
- More press releases...















