As temperatures heat up outside, we're headed for the AC and so much good stuff to watch inside. In this month's Unmissable, we're spotlighting summer movie (and TV) trends that brands can use as a creative springboard.
Blue Hour Studios
Advertising Services
New York, New York 6,419 followers
We make brands magnetic.
About us
Social used to be a place we post. Now it's where brands are made. Social is louder than ever and harder to hear. That's why we make brands magnetic. Strategy with pull, creative from our studio and creators who move people.
- Website
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hellobluehour.com
External link for Blue Hour Studios
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- New York, New York
- Type
- Privately Held
- Specialties
- Social Media, Influencers, TikTok, Content, YouTube, Instagram, Social Strategy, and Gen Z
Locations
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Primary
Get directions
New York, New York, US
Employees at Blue Hour Studios
Updates
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It has been a dream to work with the LinkedIn queen herself. This is just one example of how Korn Ferry thinks differently and challenges B2B norms. Jill Wiltfong, Amy Chilla, Kevin Mooney, Lauren Muttram and Zachary Dore are bringing a much needed dose of optimism to the conversation around work and we are here for it.
Getting a job and keeping a job feels WAY more complicated than it used to right now. Take out the guesswork and navigate it the right way with Korn Ferry. Here are the facts. • Up to 70% of roles are filled by internal candidates or referrals. (Yes, really.) • Self-awareness now beats credentials. Strengths, blind spots, motivations, fit - interviews and assessments test for all of it, not just the technical stuff. • Your résumé is about 10% of what lands the offer. The other 90% is the story you're telling online and in the room.
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Every so often we’re reminded why we got into marketing in the first place. The creative opportunity to make colon cancer screening less scary has been an incredibly rewarding experience. A huge congratulations to Cologuard® HCP anchored by our partners Tara Cunningham Caronna and Collette Lee for being Shorty Awards winners in both the Pharma & Healthcare and Short Form Video categories! Way to go Bryan Petcoff, Saliyl Dotson, Michele Esguerra, Sydney Kaden DeLuca, Matt Higgins, Taylor Michelle Gerard, Avery Serven, Gabrielle Marsh, Ava Schefren, Kimberlie Christen, Chloe Wilt, Jacki Masson and our fearless account leader Nicolette Trebing.
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The rave reviews are in for AMC Global Media's The Audacity, and if you’re not watching it yet, let this be your PSA to start. It’s what The New Yorker calls a “panoramic lambasting of Silicon Valley’s particular form of trickle-down rot”. Sort of like if your LinkedIn feed was cast with A-list actors. We got the first two episodes in the hands of trusted entertainment influencers, who gave their honest takes on the show. If you’re still on the fence about tuning in, watch this recommendation from Coco Chica.
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Big things happening at Blue Hour. Stay tuned and welcome to the family Kristen King and Daniel Carlsson!
For the past few months, I have been carrying a secret and it's nice to finally be able to share it. 🎉 Finding Blue Hour Studios' first ever Managing Director and new Head of Creative was no small task. I met a lot of talented people. Kristen King and Daniel Carlsson quickly stood out. Their resumes speak for themselves but that was not what got me. Their passion to build, their constant curiosity, and the genuine care they bring to both the people around them and their clients' business made them really stand out. It's a rare combination. A few weeks in and I can confidently say that it was well worth the wait. Welcome to the team, Kristen and Daniel! I can't wait to see what the team does under your leadership. Let's go! More here: https://lnkd.in/gVbVXEJd
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The future of creator marketing can’t be built without creators at the table. From shifting platform algorithms to evolving consumer behavior and the rapid rise of AI-generated content, creators and marketers need to be in conversation with each other. Excited to see Blue Hour featured in Ad Age for the launch of our Creator Advisory Board, a new initiative designed to bring creators and brand leaders into the same room to shape smarter, more culturally fluent creator marketing strategies - an effort to navigate a moment of massive disruption within the marketing ecosystem. Creators across comedy, sports, and culture, all help surface real-time platform insights, audience behaviors, and growth opportunities for brands to better collaborate with creator talent. Big conversations ahead. Read more below! https://lnkd.in/guMCMdd8
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Real recognizes real, and audiences are getting better at spotting the difference. Find out what that means for your brand in this month’s Unmissable: https://lnkd.in/eE9HYJeG
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This year, we were tasked with evolving Bob's Discount Furniture’s influencer marketing to expand the brand's reach and resonance. Our strategy is grounded in a broader cultural shift toward analog living and IRL connection. As people place more value on time spent at home, it has re-emerged as a space for ritual, comfort, and togetherness. We saw this as an opportunity for Bob’s to show up in these everyday moments, embedded in how people actually live. To bring this to life, we’ve partnered with 12 creators to authentically connect the brand to new audiences. Spanning multiple seasonal moments as a yearlong partnership, our creative approach centers on lived experiences, showing how a single piece evolves across use cases and becomes part of the memories and rhythms that define a home over time. Our second wave of content is now live, with Ambassadors refreshing their spaces and sharing the moments they’re creating with Bob’s furniture throughout the year. Take a look at Ambassador Maya Graves’ content below! https://lnkd.in/eQpEUyyv #BobsDiscountFurniture #BlueHourStudios #InfluencerMarketing
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Blue Hour Studios reposted this
“Social in a silo isn’t future proof.” A closing line from SharkNinja’s Stacy Carpenter that perfectly captured the vibe of our Vision Stage conversation at #POSSIBLE2026. Moderated by Blue Hour Studios’ Sarah Bachman, the session brought together Stacy, Amazon Ads’ Jay Symonds, and creator Kat Stickler for a smart, fast-moving discussion on how social-first brands are turning attention into growth. One of the most memorable moments came from Kat Stickler’s “broccoli” analogy: brands often know what they want to say, but success comes from packaging it in a way audiences actually want to engage with. A fun reminder that creativity and audience understanding still matter. Some key takeaways from the stage: - Social is no longer operating on the sidelines. It is influencing product, media, commerce and brand strategy. - Creators can add the most value when brought in early and treated like true partners. - Speed and agility matter, but only when paired with authenticity. - The strongest systems connect culture, content and conversion. Thanks to everyone who joined us for a packed session and to our speakers for sharing real perspective on what it takes to win the feed today. 👏
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Creators are no longer just a distribution channel for campaign content. They’re increasingly being used to pressure-test ideas, shape creative direction, and even inform product decisions. Our very own Sarah Bachman, EVP & Head of Blue Hour Studios, spoke to Digiday about how we’re using this shift to inform work on clients like SharkNinja: “We’re really thinking about how we can use creators and influencers to be an engine to help drive virality in support of different product launches, and having a really close eye on making sure that we get outsized impact of that content, and look at the full, full ecosystem of the Creator space.” We’ll dig into this further at our POSSIBLE panel tomorrow, where Sarah will speak with Stacy Carpenter (SVP, Head of Global Social @ SharkNinja), Jay Symonds (Head of Home & Kitchen @ Amazon Ads), and Kat Stickler (Influencer, @katstickler) to explore how creator partnerships can act as a real-time feedback loop across creative and strategy. Check out our conversation with Digiday here, and be sure to tune in tomorrow at Vision Hall to get a closer look at where things are headed: https://lnkd.in/g9JJM73k