Medtrade

🚨 Today is the LAST day to submit your speaker proposal for Medtrade 2027! Have valuable insights to share with the DMEPOS community? Whether your expertise is in clinical education, business operations, compliance, technology, or patient care, now is your chance to take the stage at Medtrade 2027. ⏰ The submission deadline is today, July 17. Don't miss the opportunity to educate, inspire, and connect with thousands of industry professionals. 🔗 Click the link below to submit your proposal before it's too late! #Medtrade #CallForSpeakers #LastDay #DMEPOS https://bit.ly/4aazePv

ONE MORE DAY! Don’t forget speaker proposals are due tomorrow July 17th! Don’t forget to submit by then!

Only two more days left! Don’t forget to submit your proposal by this Friday July 17th!!

Don’t forget to submit your proposals by this Friday July 17th!

🚨 Don't wait! Speaker proposal submissions for the 2027 Medtrade Conference are due at the end of this week. Medtrade is looking for industry experts, clinicians, providers, and thought leaders to share original insights, practical strategies, and the latest trends shaping the DMEPOS industry. Whether your expertise is in clinical education, business operations, compliance, technology, or patient care, we encourage you to submit a proposal. Applications are closing earlier than in previous years, with the deadline set for Friday, July 17. Don't miss your chance to help educate, inspire, and connect with the DMEPOS community at Medtrade 2027. Click the link below to submit your proposal before it's too late! #Medtrade #CallForSpeakers #SubmitToday #HME https://bit.ly/4eYpUkz

The best part of Medtrade isn't always what you planned to see. It's the conversation that happens after a session. The product you discover while walking the expo floor. The idea you bring home that changes the way you do business. For more than 40 years, Medtrade has been where the HME and DMEPOS community comes together to learn, connect, and find solutions that move the industry forward. From hands-on education to networking with peers and manufacturers, every visit offers something new to take back to your team. Mark your calendar: 📍 Fort Worth, TX 📅 Conference: March 23–25, 2027 📅 Expo: March 24–25, 2027 We can't wait to see where your next Medtrade connection leads. Click the link below to learn more. #Medtrade #Medtrade2027 #FortWorth #DMEPOS #HME https://bit.ly/4p1JuQe

AI is rapidly changing how buyers discover products, evaluate vendors, and gather information. But one theme repeatedly surfaced at the Forrester B2B Summit North America 2026:  AI should enhance human connection - not replace it. As one speaker noted:  “Automate the predictable so you can humanize the exceptional.”  As AI continues reshaping marketing and sales workflows, the value of authentic engagement, trust-building, and real-world interaction only continues to grow. At Emerald, we've built our platform around combining high-tech enablement with high-touch experiences - leveraging digital tools, matchmaking, first-party data, and AI-powered solutions to create more meaningful face-to-face connections. People may use AI to research. They may use automation to evaluate. But people still make decisions. People still manage risk. And people still choose who they trust. Technology can accelerate the buying process.  Trust still accelerates the decision. Listen to full podcast here: Best of LinkedIn: Forrester B2B Summit North America 2026 - Navigating GTM Singularity, AI-Driven: https://lnkd.in/dbccnQ24 #LiveEvents #B2BEvents #MarketingTrends #AI #HumanConnection 

One of the clearest themes from the Forrester B2B Summit North America 2026 was that buyers enter the purchasing process with a preferred vendor already in mind.    That means the opportunity isn't simply to capture demand - it's to create preferences before the buying process begins. The strongest brands today are not simply creating impressions. They are creating experiences, communities, and meaningful moments people remember. At Emerald, we see this happen every day. In fact, 80% of the audiences we serve are senior leaders at small and midsize businesses - decision-makers actively looking for ideas, partners, products, and opportunities to grow. Whether it’s:  - a designer finding their next must-have fixture at KBIS,  - a jewelry buyer building a supplier relationship at The COUTURE Show,  - or a food entrepreneur finding their next distribution partner at the Pizza Expo ... these interactions happen long before an RFP is issued or a purchasing decision is made.    Because in a world where buyers have more information than ever, trust and preference often become the deciding factors. That's the human advantage. Listen to full podcast here: Best of LinkedIn: Forrester B2B Summit North America 2026 - Navigating GTM Singularity, AI-Driven: https://lnkd.in/dbccnQ24   #ExperientialMarketing #BusinessEvents #HumanConnection #B2BMarketing #LiveEvents 

🎤 The Medtrade 2027 Call for Speakers is officially LIVE! Do you have insights, strategies, or expertise that can help shape the future of the home medical equipment industry? We’re looking for thought leaders, innovators, and industry professionals to share their knowledge with the Medtrade community. This is your opportunity to educate, inspire, and connect with thousands of industry peers at Medtrade 2027. Submit your proposal today and help drive the conversations that matter most. 🔗 Click the link below to learn more and apply. https://bit.ly/4aazePv #Medtrade2027 #CallForSpeakers #HME #HomeMedicalEquipment #HealthcareInnovation

The Buying Journey Is Disappearing. Here's Why It Matters 94% of B2B buyer behavior now happens in channels brands can't see. That’s one of the most striking data points to emerge from the Forrester B2B Summit North America 2026, and it reframes how businesses need to think about reaching their audiences. Buyers are spending more time in “dark” channels - private communities, AI-driven search, and closed conversations that marketers can’t easily track. - The traditional playbook was built around visibility.  - The future may be built around trust. As more of the buying journey moves into "dark" channels, the ability to engage customers directly becomes more valuable. That's one reason live events continue to matter.  At Emerald, our events connect more than 2 million business decision-makers each year with the products, partners, and ideas that help move their businesses forward. In an increasingly invisible buying journey, face-to-face engagement may be one of the most visible and valuable channels left. Listen to full podcast here: Best of LinkedIn: Forrester B2B Summit North America 2026 - Navigating GTM Singularity, AI-Driven: https://lnkd.in/dbccnQ24 #B2BMarketing #LiveEvents #TradeShows #AI #ExperientialMarketing #Emerald