Built to Respond. Ready to Deploy. Not every emergency response calls for a full-size fire apparatus. Meet the Morgan Olson KESTREL™—a purpose-built 4WD work truck engineered to help today's fire service go farther. From wildland response and search & rescue to utility emergencies, disaster response, and incident support, the KESTREL delivers the capability, organization, and flexibility your department needs when every mission is different. ✔ Access remote and difficult terrain with proven Jeep® Gladiator 4WD capability. ✔ Upfit with confidence using Morgan Olson's purpose-built Kestrel body and limitless first responder upfit solutions. ✔ Configure the cargo area to match your department's unique operational needs. ✔ Organize mission-critical equipment, including SCBA, medical supplies, rescue tools, wildland gear, and more ✔ Support Clean Cab practices with Kestrel's dedicated cargo area that helps keep contaminated equipment out of the passenger compartment. See it. Explore it. Configure it. Visit Morgan Olson Booth #1343 at the IAFC Fire Rescue International 2026 and discover how the KESTREL can be tailored to support your department's unique mission. 📍 Kansas City Convention Center 📅 August 12–14, 2026 Can't make the Fire Rescue International show - Want to see the KESTREL in action? Visit https://lnkd.in/gkG-UeSG #iafc2026 #firerescueinternational #firefighter #firechief #firerescue #EmergencyResponse #wildlandfirefighters #searchandrescue #fireapparatus #WorkTruck #morganolson #kestrel #ReadyToDeploy #JBPoindexter
About us
What does a Morgan Olson purpose-built work truck mean for your business? It means smarter, safer, and more efficient delivery. Morgan Olson designs and manufactures industry-leading walk-in step vans and purpose-built work truck solutions for last mile delivery, logistics, and service fleets. Every vehicle is purpose-engineered to maximize fleet efficiency, driver productivity, and operational performance. Compared to traditional delivery trucks, Morgan Olson vehicles streamline loading and unloading with seamless cab-to-cargo access, intuitive shelving, and optimized layouts. Drivers save time at every stop while reducing fatigue. Our Route Star step vans curbside entry design enhances driver safety by minimizing exposure to traffic and lowering risk on the job. Built for durability and versatility, our vehicles support a wide range of applications—from parcel delivery to mobile work solutions. With a focus on ergonomics, safety, and uptime, Morgan Olson helps fleets deliver more—every day. With Morgan Olson, you’re not just investing in a truck—you’re investing in a better delivery solution.
- Website
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http://www.morganolson.com
External link for Morgan Olson
- Industry
- Truck Transportation
- Company size
- 1,001-5,000 employees
- Headquarters
- Sturgis, Michigan
- Type
- Privately Held
- Specialties
- Dry Freight bodies, Work Trucks, Food Trucks, service parts, purpose built truck, last mile delivery, final mile delivery, step vans, walk in step van, Utility Truck, Bread Truck, all-aluminum, truck body manufacturer, Parcel Delivery, Mail Delivery, package delivery , and home delivery
Locations
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Primary
Get directions
1801 S Nottawa St
Sturgis, Michigan 49091, US
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Get directions
9600 Corporate Park Drive
Loudon, Tennessee 37774, US
Employees at Morgan Olson
Updates
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Investing in Our Community's Future — One Backpack at a Time. Strong communities are built through partnerships, compassion, and a shared commitment to helping the next generation succeed. Morgan Olson was proud to support the St. Joseph County United Way during this year's Back-to-School Backpack & School Supply Giveaway at the Sturgis Walmart. Thanks to the incredible efforts of United Way volunteers and community partners, more than 600 backpacks filled with essential school supplies were distributed to local students as they prepare for a successful school year. Hundreds of families attended the event, creating an inspiring day filled with excitement, gratitude, and hope for the year ahead. We are especially honored by the kind words from Kelly Hostetler, Executive Director of the St. Joseph County United Way: "Morgan Olson's donation and sponsorship of this event is greatly appreciated by all. Thank you, Morgan Olson!" We were also proud to see "Big Blue," the United Way's Morgan Olson Community Support Response Vehicle, playing an important role throughout the event. With its spacious cargo capacity, the step van helped transport and distribute hundreds of backpacks and school supplies—demonstrating how purpose-built vehicles can continue serving communities in meaningful ways long after they leave our production line. A heartfelt thank you to the St. Joseph County United Way, its dedicated volunteers, and everyone who helped make this event such a success. Together, we're helping students begin the school year with confidence and the tools they need to learn, grow, and thrive. Because when we invest in our communities, we invest in our future. #MorganOlson #UnitedWay #LiveUnited #CommunitySupport #BackToSchool #SchoolSupplyDrive #GivingBack #CorporateCitizenship #CommunityMatters #Volunteer #SturgisMI #AlwaysDelivering #JBPoindexter
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Today, Morgan Olson's Loudon, Tennessee team members gathered for our Company Town Hall Meeting, where leadership shared key business insights and updates focused on our Pillars for Success: Team Members, Customers, Shareholders, and Community. President/CEO Mike Ownbey and GM Steve Parker highlighted how each pillar contributes to Morgan Olson's continued growth and success. Team members also received commemorative America 250 shirts, proudly reflecting the veteran-owned heritage of Morgan Olson and our parent company, JB Poindexter & Co. Thank you to all who participated and continue to help drive our success every day. Need a new truck quote or more details about Morgan Olson? https://morganolson.com/ Need Step Van Service Parts - all makes and models? https://lnkd.in/g4dKGHMP #MorganOlson #TownhallMeeting #PillarsForSuccess #Teamwork #PurposeBuilt #WorkTrucks #VeteranOwned #America250 #JBPoindexter
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Happy Independence Day! Celebrating America 250. As we celebrate 250 years of American independence, we honor the freedoms, values, and opportunities that have shaped our nation and continue to inspire future generations. As veteran-owned and operated businesses, we're proud to serve the hardworking people and industries that keep America moving. Every day, we're committed to Delivering Certainty through quality, innovation, and exceptional service. We wish you and your family a safe, joyful, and memorable Independence Day. Happy Fourth of July, and God Bless America! Delivering Certainty. Celebrating Freedom. Proudly American. More information on Morgan Olson's purpose-built work trucks: https://morganolson.com/ Need Service Parts? See our July specials: https://lnkd.in/g4dKGHMP #America250 #HappyFourthOfJuly #MorganOlson #JBPoindexter #VeteranOwned #MadeInTheUSA #DeliveringCertainty #Stepvans #Kestrel
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📬 Happy National Postal Workers Day! Today, we proudly recognize the dedicated postal professionals across the United States and Canada who faithfully serve their communities every day. Through every season and in every neighborhood, you deliver more than mail and packages—you deliver connections, peace of mind, and an essential service that millions depend on. For generations, Morgan Olson’s legacy has been honored in building the vehicles that support this important work. We are grateful to the hardworking postal professionals who have trusted our vehicles while serving customers and communities throughout North America. To every postal worker across the United States and Canada—thank you for your dedication, professionalism, and unwavering commitment. Your work helps keep families, businesses, and communities connected every day. 📬 Thank You, Postal Workers! Delivering Certainty. Supporting Those Who Deliver for North America. #NationalPostalWorkersDay #PostalWorkers #MorganOlson #DeliveringCertainty #ThankYouPostalWorkers #LLV #LongLifeVehicles #Stepvans #JBPoindexter
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🍁 Happy Canada Day! Today, we proudly recognize and celebrate Canada Day - a time to honor Canada's history, heritage, and the people who make this nation so strong. Merci à nos clients, partenaires et collectivités de partout au Canada. At Morgan Olson, we're grateful for the valued relationships we've built with our Canadian customers, dealers, fleet partners, and business associates. Your trust, collaboration, and partnership continue to inspire us, and we're proud to support the hardworking professionals who keep communities and businesses moving across Canada every day. On this special day, we extend our sincere appreciation to all our Canadian friends and wish you a safe, happy, and memorable Canada Day filled with family, friends, and celebration 🍁 En cette journée spéciale, nous exprimons notre sincère reconnaissance à tous nos amis canadiens et leur souhaitons une fête du Canada sécuritaire, joyeuse et mémorable, entourés de leur famille, de leurs amis et de belles célébrations.🍁 Need a new purpose-built work truck or a quote? https://morganolson.com/ Need service parts? https://lnkd.in/g4dKGHMP #CanadaDay #HappyCanadaDay #MorganOlson #JBPoindexter #FleetSolutions #CommercialVehicles #ThankYouCanada #DeliveringCertainty
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✨ What an incredible evening at the 2026 SturgisFest Electric Parade! Thank you to everyone throughout the Sturgis community who came out to celebrate with us and cheer on the parade. Seeing families, friends, and neighbors lining the streets made this annual tradition one to remember. A special thank you goes to the hundreds of Morgan Olson team members and their families who volunteered their time, stayed after hours, and worked together to transform our purpose-built work trucks into festive parade showpieces. Your creativity, teamwork, and community spirit truly made the night special. At Morgan Olson, we're proud to build work trucks that serve communities across North America—but we're equally proud to be part of the community we call home. If you need a purpose-built work truck, visit www.morganolson.com Thank you, Sturgis, for another unforgettable SturgisFest. #MorganOlson #sturgismi #SturgisMichigan #SturgisFest #America250 #communitysupport #JBPoindexter #DeliveringCertainty
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When the road ends, the work doesn't. Built on the proven Jeep® Gladiator 4WD platform, the Morgan Olson Kestrel™ is purpose-built to help fleets tackle demanding terrain with confidence. From winding mountain roads and remote utility corridors to challenging job sites, Kestrel delivers the durability, maneuverability, and cargo capacity professionals depend on every day. Designed to bridge the gap between a pickup truck and a traditional work truck, the Kestrel combines rugged 4WD capability with an enclosed, configurable cargo body—helping crews stay productive while protecting the tools and equipment that keep the job moving. No matter where the mission takes you, the Kestrel is built to go farther, work harder, and deliver certainty. Learn more about the Kestrel: https://lnkd.in/gkG-UeSG #Kestrel #Jeep #4WD #CommercialVehicles #WorkTruck #Stellantis #FleetInnovation #OffRoad #MadeInUSA #JBPoindexter
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Meet the American-based Morgan Olson Parts Customer Service team—the product experts dedicated to helping you order with Certainty. Whether you're purchasing through our Parts Call Center or using our VIN Match Webstore, you'll have the confidence that comes from ordering the right part the first time. At Morgan Olson Parts, we deliver Confidence in Every Box® by combining: - Knowledgeable product experts. - VIN Match technology for added peace of mind. - One of the industry's largest inventories of step van parts - compatible with all makes and models of step vans. - Fast access to genuine Morgan Olson ROUTE STAR® parts and compatible replacement parts for many other step van makes and models. - Solutions designed to minimize fleet downtime and keep your vehicles delivering for your customers. As we celebrate America's 250th anniversary this Independence Day, as a veteran-owned and operated business, Morgan Olson—and our parent company, JB Poindexter & Co.—are proud to serve the hardworking fleets that keep America moving. From all of us at Morgan Olson Parts, thank you for your trust. We look forward to serving you this July 4th—and for many miles to come. Order with Certainty. Experience Confidence in Every Box®. Visit our website today www.morganolsonParts.com #MorganOlson #MorganOlsonParts #JBPoindexter #OrderWithCertainty #StepVan #RouteStar #FleetOperations #LastMileDelivery #MadeInAmerica #FoodTrucks #VeteranOwned #America250
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Today, Morgan Olson team members came together for our Company Townhall Meeting, where leadership shared key business insights and updates focused on our Pillars for Success: Team Members, Customers, Shareholders, and Community. EVP/COO Joe Thompson and our keynote speakers highlighted how each pillar contributes to Morgan Olson's continued growth and success. Team members also had the opportunity to tour several of our purpose-built work trucks on display and received commemorative America 250 shirts, proudly reflecting the veteran-owned heritage of Morgan Olson and our parent company, JB Poindexter & Co. Thank you to all who participated and continue to help drive our success every day. Need a new truck quote or more details about Morgan Olson? https://morganolson.com/ Need Step Van Service Parts - all makes and models? https://lnkd.in/g4dKGHMP #MorganOlson #TownhallMeeting #PillarsForSuccess #Teamwork #PurposeBuilt #WorkTrucks #VeteranOwned #America250 #CompanyCulture #JBPoindexter
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