Nutrabolt’s cover photo
Nutrabolt

Nutrabolt

Food and Beverage Retail

Austin, Texas 32,400 followers

Nutrabolt is the human performance company.

About us

Nutrabolt is a fast-growing, global active health and wellness company with a portfolio of market-leading, performance-oriented brands that energize and fuel active lifestyles. The company’s disruptive and innovative products compete in the Functional Beverage and Active Nutrition categories under four consumer-loved brands: C4® (one of the fastest-growing energy drink brands in the United States and the #1 global pre-workout brand), XTEND® (America’s #1 BCAA brand), Cellucor® (an award-winning sports nutrition brand created in 2002), and Bloom® (a leading wellness brand offering approachable, high-quality supplements and functional beverages for everyday consumers). Since its founding over 20 years ago, Nutrabolt’s mission has been to meet the discerning needs of performance athletes and fitness enthusiasts—while empowering a broader community of consumers around the world who are making healthy, active living a daily priority. Nutrabolt’s portfolio is distributed in more than 125 countries and available through company-owned DTC platforms, Amazon, and other leading online marketplaces, as well as top U.S. retailers including Walmart, Target, 7-Eleven, Albertson’s/Safeway, Walgreens, Kroger, H-E-B, Wawa, Publix, GNC, and The Vitamin Shoppe. For more information, please visit nutrabolt.com and follow @C4Energy, @Cellucor, @Xtend, and @Bloomsupps on social media.

Website
http://www.nutrabolt.com
Industry
Food and Beverage Retail
Company size
201-500 employees
Headquarters
Austin, Texas
Type
Privately Held
Founded
2002
Specialties
Premium, Innovative Dietary Supplements, Premium, Best-in-Class Package Design, Active Nutrition, Functional Beverage, and Health and Wellness

Locations

Employees at Nutrabolt

Updates

  • If you were in Boston last weekend, chances are you spotted our giant pink flamingo. 🦩☀️   Team C4 brought the Official Energy Drink of Summer™ to the Revere Beach International Sand Sculpting Festival, helping fuel one of the city's biggest summer traditions.   With more than 800,000 attendees and 20,000 C4 Energy samples shared throughout the weekend, our field marketing team brought the energy from start to finish.   Use our store locator to find where C4 Energy Pink Lemonade is sold near you. Here's to making the most of summer!⚡  https://lnkd.in/gkb_fQAV

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  • As summer heats up, so does the competition in New York. ☀️⚡   A big congratulations to this season's C4 Energy Local Legends champions from the Ozone Men's Classic Basketball League and Long Island Kick Kickball League!🏆   Through the C4 Energy Local Legends program, we're proud to support community teams and leagues with sponsorships, product and gear – bringing our "We Are All Athletes" platform to life by celebrating the everyday athletes building community through sport.   Beyond this season's champions, local athletes have been showing up all summer across New York City and Long Island. Swipe through for a few highlights from Hudson Valley FC, Long Island Kick Dodgeball, NYPD Volleyball and more.   Here's to the local legends keeping the competition going all summer. ⚡

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  • It’s Teammate Tuesday! 👋 Today, we’re spotlighting two teammates helping drive growth across Bloom Nutrition and Active Nutrition: Trish Mielke and Michelle Collier. ✨ Trish Mielke, Sr. Director, Commercial Strategy – Bloom Nutrition, brings more than two decades of CPG experience to the team, helping turn consumer insights into commercial strategy that fuels Bloom's continued growth. A thoughtful leader and trusted mentor, she's known for asking great questions, encouraging fresh perspectives, and always putting people first. Outside of work, Trish is a former University of Texas softball player who loves cheering on the Longhorns and traveling with her family. 🤘 ✨ Michelle Collier, Sr. Director, Mass & Club – Active Nutrition, helps drive growth across Mass & Club channels with deep retail expertise and a collaborative mindset. Since joining Nutrabolt, she's been focused on building strong customer relationships and identifying new opportunities for the business. When she's not working, you'll find Michelle exploring the outdoors with her husband and black lab Murphy, planning her next road trip, or cheering on Michigan football. 💙 Big thanks to Trish and Michelle for the leadership, experience, and energy they bring to Nutrabolt every day! 🙌 #TeammateTuesday #LifeAtNutrabolt

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  • This summer, Team C4 packed up and headed to the Catskills for Upstate ESC4PE, three days of lake time, campfires, competition and content with 30 of our top creators.   As C4 Energy builds on its Official Energy Drink of Summer™ platform, moments like this are less about a single activation and more about the bigger picture: investing in creators who already love the brand, and providing the space to create in a way that feels authentic to them.   Follow C4 Energy across socials to keep up with all the summer content and see where Team C4 heads next!☀️⚡

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  • As the Official Energy Drink of Summer™, C4 Energy is helping fuel football (soccer😉) watch parties across the country. ⚽⚡   From SoCal to SoFlo, Houston to Brooklyn, our local teams are showing up where fans are gathering to cheer on their countries and celebrate the game.   A huge thank you to our local marketing teams on the ground for bringing the energy to every matchday moment. Wishing all teams the best of luck this holiday weekend!

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  • Behind every great story is a great storyteller. 👏   This Teammate Tuesday, we're shining the spotlight on two members of our Communications team who help bring Nutrabolt's story to life every day.   ✨ Taylor Grantham, Sr. Internal Communications Manager, has hit the ground running since joining Nutrabolt, helping teammates stay informed, connected, and engaged. From thoughtful storytelling to building relationships across the business, Taylor embodies our Bias for Action every step of the way.   ✨ Kat Long, Communications Coordinator, keeps the momentum going by sharing the stories that matter most – from brand campaigns and product launches to company milestones and executive profiles. Her creativity and results-driven mindset help amplify the work happening across every corner of the business.   Whether they're crafting internal communications, supporting media opportunities, or finding new ways to tell our story, both Taylor and Kat play an important role in strengthening how we connect with teammates, partners, and consumers alike.   Thank you, Taylor and Kat, for everything you do to help tell the Nutrabolt story!👏 #LifeAtNutrabolt

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  • It's heating up outside, and Bloom Nutrition is turning up the heat on innovation too. They're heading deep into summer with three launches that reflect where the better-for-you beverage category is heading: ✨Summer Splash Sparkling Energy: a strawberry lemonade energy drink that proves functional doesn't have to mean boring. ✨Bloom Pop Rocket Blast: a limited-edition modern soda timed to America's 250th birthday. ✨Daily Hydration: redefining what a hydration product can do. Essential electrolytes plus protein and collagen in one SKU. The Summer of Nutrabolt and Bloom is in full swing!

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  • In a recent conversation with PricePlow, Nutrabolt CEO Doss Cunningham shared how the company is evolving to meet the changing needs of today's consumers - from expanding Cellucor beyond traditional sports nutrition into active health and wellness, to broadening C4 Energy's definition of performance through its "We Are All Athletes" platform.   The discussion explores the origins of C4, lessons learned from building Nutrabolt over the last two decades, and the company's perspective on innovation, longevity and cognitive health.   Listen to the full episode here➡️ https://lnkd.in/g2EKY-Xp

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  • Nutrabolt is proud to celebrate Dr. Chris Lockwood, Vice President of Scientific Affairs, on being named a Fellow of the International Society of Sports Nutrition (FISSN), one of the highest honors awarded by the organization.   The FISSN designation recognizes individuals who have made outstanding contributions to the field of sports nutrition through research, education, leadership, and service. It reflects years of advancing scientific understanding and helping shape the future of the industry.   A testament to the expertise that helps power Nutrabolt's innovation engine, our approach is rooted in science and driven by a commitment to delivering products consumers and athletes can trust.   Congratulations, Dr. Lockwood on your well earned recognition!🙌

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