WOLFpak’s cover photo
WOLFpak

WOLFpak

Retail

Huntington Beach , California 7,365 followers

NEVER AVERAGE ALWAYS A WOLF

About us

WOLFpak is a functional athletic backpack brand dreamt up by body-building enthusiast and family man out of Southern California.

Website
https://wolfpak.com/
Industry
Retail
Company size
51-200 employees
Headquarters
Huntington Beach , California
Type
Privately Held

Locations

Employees at WOLFpak

Updates

  • There are collaborations... and then there are moments that define a brand. We're proud to announce the official WOLFpak x UFC Collection drops this Friday, July 24 at 8:00 AM PT. This collaboration brings together two brands built on discipline, grit, and the relentless pursuit of greatness. Every detail was designed for those who refuse to settle for average, whether you're stepping into the gym, traveling, or chasing your next goal. Like all of our Friday drops, this is a limited release. Once inventory is gone, it's gone. Our collaborations have consistently sold out, and we expect this one to be no different. If you've been waiting for this collection, don't wait until later in the day. 📅 Friday, July 24 ⏰ 8:00 AM PT 🌐 WOLFpak.com NEVER AVERAGE ALWAYS A WOLF. 🐺

  • We’re excited to introduce our official WOLFpak x Care Bears collection, dropping this Friday at 8:00 AM PT. Partnering with one of the most beloved and nostalgic brands of all time is an incredible milestone for us. Care Bears have brought joy, positivity, and unforgettable memories to generations, and we’re proud to reimagine these iconic characters through the bold, functional, and statement-making style that defines WOLFpak. This collection blends nostalgia with modern design, creating pieces that celebrate the past while fitting seamlessly into today’s lifestyle. Whether you grew up with the Care Bears or are discovering them for the first time, this collaboration is designed to let you carry a little happiness wherever you go WOLFpak style. Shop the Drop this Friday at wolfpak.com

  • Retention Marketing / Ad Creative Full Time — Onsite in Costa Mesa, CA Salary: $60,000–$70,000 per year EMAIL: michael@wolfpak.com We’re hiring a full‑time, on‑site Retention Marketing / Ad Creative specialist to plan, produce, and optimize creative for retention channels (email, SMS, owned social, and on-site) and paid ad creative. You’ll drive lifetime value, reduce churn, and increase repeat purchase through compelling creative and data‑driven testing. Key responsibilities Develop creative concepts and assets for email, SMS, owned social, on-site content, and paid ads aligned to retention and lifecycle goals. Collaborate with design, photography, product, and marketing teams to execute campaigns that drive repeat purchases and CLTV. Produce and adapt creative variants for A/B and multivariate testing across channels. Analyze campaign performance and customer cohorts; iterate creative based on results and segmentation insights. Manage creative production schedules, asset libraries, and creative briefs. Ensure brand consistency and strong creative performance across all touchpoints. Support creative strategy for lifecycle flows, win‑back, VIP, and reactivation programs. Qualifications 2+ years experience in retention, lifecycle, or CRM marketing with hands‑on creative development. Strong understanding of email & SMS best practices, ad creative formats, and channel-specific design constraints. Proficiency with creative brief development and working with designers/photographers. Analytical mindset: comfortable with A/B testing, reporting, and using data to inform creative decisions. Excellent project management and communication skills. Familiarity with retention tools (e.g., Klaviyo, Attentive, Postscript) and ad platforms a plus. Knowledge of the athletic/fitness or accessories market is a plus. Core skills Retention Marketing, CRM, Email Marketing, SMS Marketing, Ad Creative, A/B Testing, Creative Strategy, Creative Briefing, Channel Optimization, Analytics. EMAIL: michael@wolfpak.com

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  • What an incredible day at the 2026 Muscle Contest x WOLFPAK Workshop! 💪🔥 A huge thank you to everyone who came out, connected with the community, shared their passion for fitness, and made this event such a success. Seeing athletes, creators, supporters, and the WOLFPAK family come together is what it's all about. Special thanks to MuscleContest for an amazing collaboration and for helping create an unforgettable experience. We're grateful for the partnership and excited about what's ahead. This was just the beginning. We're already looking forward to next year and making it even bigger, better, and more impactful for everyone involved. Thank you again to everyone who attended, supported, and helped bring this event to life. See you next year! 🚀🐺 #WOLFPAK #MuscleContest #FitnessCommunity #WOLFPAKWorkshop

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