Associate Marketing Manager, Fortune Events & Conferences
Fortune
New York, NY
See who Fortune has hired for this role
See who Fortune has hired for this role
Overview
Fortune Live Media is seeking an Associate Marketing Manager to support audience acquisition and engagement for its portfolio of executive events and conferences. This role helps plan and execute multi-channel campaigns across digital, email, and event platforms to drive audience growth. The ideal candidate has a solid foundation in direct marketing, data management, marketing automation, and event marketing systems, and is eager to develop further in a fast-paced environment.
Key Responsibilities
Fortune’s perks and benefits include:
At Fortune Media, our mission is to change the world by making business better. We achieve that by providing trusted information, great storytelling, rigorous benchmarking and world-class community building. And our key values are humility, ownership, and transparency.
The policy of Fortune Media is to provide equal employment opportunities to all applicants and employees without regard to race, color, caste, creed, religion, sex, sexual orientation, gender identity or expression, marital status, citizenship status, age, national origin, ancestry, disability, or any other characteristic protected by applicable law. Fortune Media affirmatively seeks to advance the principles of equal employment opportunity and values diversity and inclusion.
Fortune Live Media is seeking an Associate Marketing Manager to support audience acquisition and engagement for its portfolio of executive events and conferences. This role helps plan and execute multi-channel campaigns across digital, email, and event platforms to drive audience growth. The ideal candidate has a solid foundation in direct marketing, data management, marketing automation, and event marketing systems, and is eager to develop further in a fast-paced environment.
Key Responsibilities
- Support the development and execution of integrated marketing plans to attract targeted executive audiences for high-profile events and conferences, both in-person and virtual.
- Assist with audience segmentation, data acquisition, campaign setup, and performance tracking to improve engagement and ROI.
- Partner with internal stakeholders by providing campaign updates, basic performance reports, and initial recommendations to help inform business and marketing decisions.
- Coordinate with cross-functional colleagues to help manage priorities, timelines, and deliverables across channels.
- Maintain customer data systems and campaign lists in platforms including Salesforce and Cvent, helping ensure data accuracy, compliance, and efficient marketing workflows.
- Use Excel tools such as VLOOKUP and pivot tables, along with CRM reporting, to analyze campaign and audience data.
- Build, QA, and deploy email marketing campaigns, including website creation, audience targeting, list pulls, and performance monitoring.
- Collaborate with vendors and technology partners to support database enhancements, marketing automation, and process improvements.
- 3-4 years of experience in B2B marketing, direct marketing, or database-driven campaigns, preferably in a media, events, or conferences environment.
- Hands-on experience supporting multi-channel marketing initiatives across email, digital, and social channels.
- Proficiency in Excel, Word, Salesforce, Marketing Cloud, Cvent, or other CRM platforms, with experience working with marketing lists, segmentation, campaign tracking, and audience data management.
- Experience with email marketing or automation systems and a strong understanding of campaign setup and deliverability best practices.
- Strong attention to detail, analytical skills, and commitment to high-quality execution.
- Clear communication and superior writing skills and the ability to collaborate effectively across teams and with internal and external stakeholders.
- Strong organizational skills with the ability to manage multiple priorities in a fast-paced environment.
- Familiarity with SQL, WordPress, HTML, or CSS is a plus, but not required.
- Salary Range: $75,000-$80,000 (This range is a good faith estimate and may ultimately vary based on a number of relevant factors)
Fortune’s perks and benefits include:
- 22 vacation days, 11 paid holidays and an honor-based sick leave policy
- Health, dental, and vision, coverage (90% paid for individuals and families), plus a high-deductible health plan option where Fortune contributes to a Health Savings Account (HSA) and a mental-health benefit
- 401(k) plan
- Generous parental leave
- Dependent care/health care/commuter FSAs, and cell phone benefits
- Tuition reimbursement program and other professional development resources
- An array of cultural initiatives including Employee Resource Groups and a mentorship program
- A commitment to an open, inclusive, and diverse work culture
At Fortune Media, our mission is to change the world by making business better. We achieve that by providing trusted information, great storytelling, rigorous benchmarking and world-class community building. And our key values are humility, ownership, and transparency.
The policy of Fortune Media is to provide equal employment opportunities to all applicants and employees without regard to race, color, caste, creed, religion, sex, sexual orientation, gender identity or expression, marital status, citizenship status, age, national origin, ancestry, disability, or any other characteristic protected by applicable law. Fortune Media affirmatively seeks to advance the principles of equal employment opportunity and values diversity and inclusion.
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Seniority level
Mid-Senior level -
Employment type
Full-time -
Job function
Marketing and Sales -
Industries
Book and Periodical Publishing
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