Director of Communications & Operations

Company Description Velocitas Interactive Marketing + Public Relations is a full-service agency that delivers a 360-degree marketing approach for clients across multiple industries. With over two decades of proven client service, the agency specializes in branding, digital strategy, web and mobile design, social engagement, and public relations. Velocitas leverages the latest technologies to elevate brands and drive measurable results. The team combines a consultative mindset, diverse skill set, and adaptability to meet and exceed client expectations. Professionals joining Velocitas can expect a dynamic environment focused on innovation, collaboration, and long-term client relationships.

Position Summary

The Director of Communications & Operations is responsible for leading client communications strategies while driving operational excellence across the agency. This role oversees integrated marketing and public relations campaigns, manages cross-functional teams, optimizes agency workflows, and ensures projects are delivered on time, on budget, and aligned with client objectives.

As a senior leader, this individual serves as the bridge between client strategy, marketing, public relations, creative services, digital initiatives, and agency operations. The Director ensures resources are allocated effectively, processes scale efficiently, and campaigns consistently deliver measurable business results.

Key Responsibilities

Public Relations & Marketing Leadership

• Lead and execute media relations, influencer partnerships, executive thought leadership, and brand storytelling.
• Oversee content strategy, social media, digital campaigns, and integrated communications initiatives.
• Guide campaign planning from concept through execution and reporting.
• Ensure messaging remains consistent across all communications channels.

Client Strategy & Account Leadership

• Lead a portfolio of integrated marketing and public relations accounts.
• Serve as a trusted strategic advisor to clients and executive stakeholders.
• Develop comprehensive communications strategies across earned, owned, shared, and paid media.
• Identify opportunities to grow client relationships and expand agency services.

Measurement & Analytics

• Track campaign performance earned media and marketing KPIs.
• Develop executive dashboards and client reports.
• Present insights and strategic recommendations based on campaign performance.

Team Leadership

• Mentor account managers and communications professionals.
• Drive accountability and ensure high-quality deliverables.
• Support professional development and agency culture.

Qualifications

• Bachelor's degree in Public Relations, Communications, Marketing, Business, or related field.
• 6–10 years of agency, public relations, or integrated marketing communications experience.
• 3+ years leading teams or managing multiple client accounts.
• Strong background in public relations, integrated marketing, client services, and agency operations.
• Experience managing budgets, resource allocation, and operational planning.
• Proven success leading earned media, influencer programs, and integrated campaigns.
• Expertise with project management platforms including Asana, Slack and Google Sheets
• Strong analytical skills with experience measuring campaign ROI and performance.
• Exceptional organizational, communication, and leadership abilities.
• Experience working with B2B brands, legal, healthcare, professional services, or technology clients is preferred.

Salary

Commensurate with experience and can range from ($85-95K)

Job Types: Full-time,

Benefits:

• Dental insurance
• Flexible schedule
• Health insurance
• Paid time off
• Referral program

Work Location: Hybrid remote in South Miami, FL 33143