Consumer Ignoring Legitimate Calls Due to Scams

✅ A phone number can be active, reachable, and correctly formatted... ...and still be the wrong phone number for the decision you're about to make.🤔 That's why the industry is paying more attention to verification. It's less about collecting more data and more about validating the information that's already driving authentication, fraud prevention, and customer engagement. Learn more in our July Newsletter https://hubs.ly/Q04q-Q1k0

📖 Blog Spotlight: Understanding Customer Privacy Risks in Direct Mail Campaigns Customer privacy is too important to leave to chance. Inaccurate data handling and unsecured processes can put sensitive information and customer trust at risk. Learn how secure data practices can help protect customer information, reduce risk, and strengthen your direct mail campaigns. Read the full blog: https://lnkd.in/dqPV-7Hw #DirectMail #DataSecurity #CustomerPrivacy #SecureMail #Compliance #CompuMailLLC

Customer trust is built one interaction at a time — and it can be lost just as quickly. Spoofed and impersonated calls are making it harder for customers to distinguish between legitimate outreach and fraud. Over time, that uncertainty leads to disengagement and missed connections. Understanding your exposure is the first step toward protecting that trust. Start your assessment: https://lnkd.in/e2g7N-n8 #CustomerTrust #FraudPrevention #TelecomFraud #CustomerExperience #FinancialServices #RiskCalculator

📖 Blog Spotlight: Understanding Customer Privacy Risks in Direct Mail Campaigns Customer privacy is too important to leave to chance. Inaccurate data handling and unsecured processes can put sensitive information and customer trust at risk. Learn how secure data practices can help protect customer information, reduce risk, and strengthen your direct mail campaigns. Read the full blog: https://lnkd.in/dTprk9my #DirectMail #DataSecurity #CustomerPrivacy #SecureMail #Compliance #CompuMailLLC

One of the most effective ways to stop email spoofing happens behind the scenes. DMARC helps organizations verify legitimate emails and keep fraudulent messages out of users' inboxes. #cybersafetymoment #engergizingcyberintel

Enterprises must treat voice and messaging identities as strategic assets, says First Orion, using authentication and branded comms to strengthen trust, combat fraud, and improve customer engagement. https://hubs.ly/Q04npJs00

According to new FTC data, consumers reported losing $3.5B to imposter scams in 2025, with nearly 1 in 3 fraud reports involving impersonation. Scammers are using the same channels brands use to communicate with customers: Texts. Emails. Phone calls. Social media. Search results. That means enforcement needs to be paired with customer education and simple ways to verify genuine brand communications. More context in the comments.

Your customers aren't ignoring you. They're avoiding risk. After years of spam, scams and impersonation fraud, trust has become the deciding factor in whether a customer answers, engages or acts. As Seth Walton of TNS Communications Market explains in his latest Forbes article: "It's no longer enough to be legitimate. You must be recognized as legitimate immediately." A must-read for banks, healthcare providers, retailers and any brand that depends on voice and messaging to reach customers. #TrustedCommunications #CustomerEngagement #FraudPrevention #BrandedCalling #CustomerExperience

Great to hear how the Metropolitan Police are using Splunk to accelerate manual investigations from a week to 10 minutes

📖 Blog Spotlight: How to Secure Customer Data Across the Direct Mail Lifecycle Protecting customer data doesn't begin when a mail piece is printed. It starts with secure data handling and continues through every stage of the direct mail process. Learn best practices for safeguarding sensitive information, reducing risk, and maintaining customer trust from data preparation to final delivery. Read the full blog: https://lnkd.in/gsEcmPfY #DirectMail #DataSecurity #SecureMail #CustomerPrivacy #TransactionalMail #Compliance #CustomerTrust #CompuMailLLC