IFT FIRST: Food Manufacturers Balance Clean-Label Demand with Production Realities

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Clean-label demand may start with consumer expectations, but food manufacturers have to solve the day-to-day production realities behind it. At the Institute of Food Technologists (IFT) IFT FIRST event Monday in Chicago, Ill., food industry leaders discussed the challenges of meeting demand for natural and clean-label ingredients. One of those challenges is time, according to Catherine Vinci, Technical Manager at Givaudan Health & Functional. “It takes time to validate all of these solutions, and the consumer wants to move fast,” Vinci said. “We’re changing the base of the product, so we’re going to encounter some ingredient interactions and find out two ingredients don’t work well together. It’s really about how to move fast, and how to manage expectations and make a good product in the meantime.” Ingredient companies are also balancing clean-label demand against larger food system pressures, using innovations like new texture solutions, precision fermentation, and plant-derived materials, added Cordell Hardy, VP, North America R&D – Food Enterprise at Cargill. “We have more tools at our disposal to meet an increasingly challenging need around transparency, and rebalancing to make new products aligned with emerging consumer desire, or the same product in different ways to help overcome supply chain, geopolitical, or regulatory constraints,” Hardy said. “Innovation is allowing us a mechanism for taking different manufacturing methods or feedstocks and translating them to not just edible, but preferred, or satisfying food solutions that people are going to pay for.”

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