AI is a great leveller for mid market American businesses. Allowing many of them to compete against much bigger brands with bigger budgets & teams for the first time. Lisa Bowman, who leads marketing at the The Cleaning Authority explains why:
For Todd Davison, it comes down to one thing: the quality and impact of the work itself. Companies operating on an AI model aren't just moving faster. They're more aligned, with less finger pointing between sales and marketing because everyone is working from one version of reality. That alignment is what actually drives better results, not the tools, not the speed. The structure underneath them. This closes out the series, and it's the clearest articulation yet of why the operating model matters more than any single tactic inside it.
A powerful perspective from our CEO on what truly defines a modern marketing partner. "A great agency isn't built on transactions; it’s built on open listening, shared belief, and partnerships over profits. We're here to redefine what people expect from marketing, marrying the precision of AI and automation with deep human creativity to deliver bolder, smarter results without ever losing the playful, personal connection that drives us." Billy Wilkinson, CEO
📖 Unlock Success: The 7 P's of Marketing Every Australian Small Business Needs to Know Most Australian small businesses waste money on ads that don't convert and prices they shouldn't cut. Here's how the 7 P's of marketing framework fixes that with real examples from Australian tradies, retailers, and service businesses. 🔗 Read the full article on our Research Hub. #BusinessStrategy #AustralianBusiness #AI #Growth
Unlock Success: The 7 P's of Marketing Every Australian Small Business Needs to Know
CMOs have never had more data, more tools… or more pressure. Growth is harder to deliver. AI is rewriting the rules. And proving marketing effectiveness across channels is no longer optional. So what do marketers really need from their agency partners in 2026? Our Growth Director, David Slater, shared his perspective with Prolific North on the challenges that matter most - and what brand-side marketers need to do next. Link in comments 🔗
Many law firms know they need better technology, but they worry automation will make the client experience feel cold or impersonal. In the latest episode of #GrowYourLawFirm, Tanner Jones, Vice President of Business Development at Consultwebs, explains how firms can use AI, automation, and connected tech tools without losing the relationships that drive trust and referrals. The conversation covers tech stacks, marketing strategy, intake conversion, data analysis, and how leaders can guide their teams through constant change. 💼 🎧 https://loom.ly/CxDkEFQ
Business leaders feel serious pressure to adopt AI as a fix to every sales and marketing gap, even though most businesses haven't seen ROI from it. Before you overhaul your workflow chasing a trend, it's worth asking: what problem are you actually trying to solve? We help businesses build marketing systems that align with their goals, not trends. To speak with a HUMAN and learn how we can help save you time and wasted spend in your marketing-- 🔗 Book a FREE clarity call in our bio.
STRATIS Co-Founder Daniel Wigdor was on BNN Bloomberg this week! Enterprise marketing doesn't have a data problem. It has a decision problem. STRATIS is the decision intelligence layer that turns fragmented signals across the stack into clear recommendations with the evidence and reasoning attached, so marketing teams move faster and can defend the decisions they make. Built in Canada, with the support of AXL: Human Potential, AI Superpowered.
STRATIS co-founder, Daniel Wigdor was on BNN Bloomberg Friday talking about the problem we’re trying to solve. Companies have more data than ever, yet marketing leaders are still making hundreds of decisions a week off fragmented dashboards and instinct. Between 30 and 40 percent of global marketing investment fails to produce real business value, and most of that gap traces back to decisions made too late or without evidence behind them. STRATIS sits above the marketing stack and reads how performance is actually moving, in real time, agnostic to any one platform. It turns that into recommendations with the evidence attached, a person reviews them, and the outcome gets measured. Every decision made inside the platform feeds back into our data flywheel, which is what makes it sharper the more it gets used. We went live 3 months ago and have signed multiple Fortune 500 clients who clearly see the problem/solution. Daniel has spent his career researching how people and machines make decisions together. That research is the foundation of what we built. Built in Canada, with the support of PUSH Media & AXL Labs.
STRATIS Co-Founder Daniel Wigdor was on BNN Bloomberg this week! Enterprise marketing doesn't have a data problem. It has a decision problem. STRATIS is the decision intelligence layer that turns fragmented signals across the stack into clear recommendations with the evidence and reasoning attached, so marketing teams move faster and can defend the decisions they make. Built in Canada, with the support of AXL: Human Potential, AI Superpowered.
