GreenSky Monthly: May 2026
GreenSky Monthly delivers valuable insights, product news, opportunities to connect and more. First, a word from the President of GreenSky Home Improvement:
Tap into these key insights from our President of Home Improvement:
Market signals suggest that practicality will continue to guide homeowner decision-making, even as confidence gradually improves. Instead of large, discretionary remodels, many Customers are prioritizing projects that protect home value, lower utility bills, and increase comfort, from roof replacements and window upgrades to HVAC, insulation, and targeted kitchen or bath improvements.
To capture that demand, you should be proactive in how you present your solutions. Are you framing projects around lifetime value and operating savings, or simply quoting labor and materials? Can you bundle related improvements and forward-looking upgrades into clear, tiered project options that align with different budgets?
Financing can be a powerful lever here, enabling Customers to commit to a more comprehensive scope while preserving cash. These strategies help you grow average ticket size and deepen Customer loyalty, turning seasonal upkeep into long-term solutions. GreenSky is ready to support your Business as you adapt, innovate, and lead through an evolving home improvement landscape.
Sincerely,
Jesse Davis, President of GreenSky Home Improvement
Powering Commerce at the Point of Sale®
GreenSky® was founded on the idea that payment, credit and commerce could be enhanced using technology delivered via an elegant user experience. Today, we help you delight your Customers and grow your Business with the most powerful tool you can possess: The ability to increase your Customers’ buying power.
Article 1: Financing MythBusters
Article 2: Proactive HVAC Upgrades to Help your Customers as the Summer Heats Up
Article 3: The Importance of Training Sales Consultants to Offer Financing
Article 4: GreenSky Feature Highlight: Prequalification
Article 5: Industry Events: Upcoming Opportunities to Meet in Person
Myth: “Financing is only helpful at the initial point of sale. It won’t help with change orders or add-ons.”
Reality: When possible, the GreenSky® Program strives to offer credit limits above the requested loan amount ... meaning those conversations can happen either at the kitchen table or after the consultation.
HVAC repairs, replacements, and efficiency upgrades can bring relief (and savings) before peak summer demand hits. Contractors who are prepared, responsive, and clear in their communications, and can offer multiple payment options, can turn early service calls into long‑term opportunities. Explore strategies that help you support confident Customer decisions.
Sales presentations are critical opportunities for you to build trust, address affordability, and help homeowners move forward with confidence. When financing is an option in your sales repertoire (and introduced consistently and correctly), it becomes a natural part of the conversation rather than a last‑minute Hail Mary. Read more to learn how offering financing is a real driver for stronger results.
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Read these insights, and more, in the GreenSky Knowledge Hub
Start Your Close Early with Prequalification
Upfront clarity to keep projects moving forward
GreenSky® Prequalification helps your Customers understand their financing options early, through a fast, transparent process that doesn’t impact their credit score.* With just a few pieces of information, you can quickly provide a preapproval offer that gives your Customer the confidence to move forward.
When you proactively present payment options, you can align on project scope and set a smoother path to credit approval. It's a seamless process that sets you up to strengthen conversations and, ultimately, close more deals.
Enhance your sales process with prequal:
Turn more browsers into buyers. Learn more about GreenSky Prequalification here
*To seek prequalification, a soft credit inquiry will be performed. Soft credit inquiries do not impact the applicant’s credit score. If the applicant accepts the prequalification offer and proceeds with a loan application, a hard credit inquiry will be performed.
Come and meet the GreenSky team at any of these events!
June 10-11: Tony Hoty's LeadGen Expo – Cleveland, OH
September 23-25: Contractor Nation LIVE – Hartford, CT
October 5-7: ServiceTitan Pantheon – Orlando, FL
October 26-28: Top 500 Live – Las Vegas, NV
Loans for the GreenSky® consumer loan program are offered and made by federally insured, federal or state chartered financial institutions providing credit without regard to age, race, color, religion, national origin, gender, disability, or familial status. A list of financial institutions currently providing loans through the GreenSky® Program is available at www.greensky.com/bank-partners. GreenSky Servicing, LLC services the loans on behalf of your lender, NMLS #1416362. www.nmlsconsumeraccess.org. GreenSky® is a registered trademark of GreenSky, LLC and is licensed to banks and other financial institutions for their use in connection with that consumer loan program. GreenSky Servicing, LLC is a financial technology company that manages the GreenSky® consumer loan program by providing origination and servicing support to banks and other financial institutions that make or hold program loans. GreenSky, LLC and GreenSky Servicing, LLC are not lenders. All credit decisions and loan terms are determined by program lenders.