Inc42 Media

AI isn't replacing farmers. It's becoming the intelligence layer behind modern agriculture. This week in The AI Shift: → How AI is helping farmers improve yields and reduce losses → Why startups like Cropin and Arya.ag are transforming farming with data → How AI is improving quality assessment, market access and farm incomes → And why India's next agricultural revolution may be powered by AI, not machinery The future of farming isn't just about better seeds or fertilisers. It's about better decisions. The real question is: Can AI reach millions of India's smallholder farmers and transform agriculture at scale?

Instamart just hired Myntra's CEO. Nykaa just hired Instamart's COO. India's quick commerce talent war is fully on. With the festive sale season looming, everyone wants leaders who've already survived the brutal learning curve of dark stores, inventory and supply chains. So Swiggy Instamart brought in ex-Myntra chief Nandita Sinha, while Nykaa poached former Instamart COO Ankit Jain to run Nykaa Now. In today's Daily Brief: → Cursor launches a ₹649 India plan, weeks after SpaceX's $60 Bn bid → Pine Labs' Q1 profit jumps 4X to ₹19.6 Cr → Table Space files for a $350 Mn IPO → Krutrim cuts another 20-25 jobs amid unpaid-reimbursement claims → Snitch acquires women's label Berrylush to go beyond menswear When a category's edge comes down to a few proven operators, does poaching leadership close the gap, or just move it around?

India finally has the disposable income to insure itself. It doesn't yet have the trust At Inc42's AI Summit 2026, Ish Babbar, Cofounder & CTO of InsuranceDekho, breaks down insurance's real problem: it's not awareness, it's mis-selling His fix? AI that matches the right partner to the right policy, so customers don't discover the gaps only when they're filing a claim 🎥 Watch the full conversation here #Inc42 #reels #video #fyp #insurance #loan #finance #fintech #tech #AISummit2026

The "one-size-fits-all" era is ending💃 From Sonakshi Sinha and Huma Qureshi to influencers championing body positivity, the conversation around fashion has changed 🛍️ Now, businesses are following India's plus-size apparel market is projected to reach $18.29 Bn by 2032, and a new generation of brands is racing to serve a customer the industry overlooked for years. Here's the landscape.. 📍 Catch more such stories at The D2C Retail Summit 2026 | 19th August, 2026 | The Leela Ambience, Gurugram Presenting Partner: PhonePe Payment Gateway Co-Presented by: Shadowfax , Glance Powered By: Nitro Commerce , Gupshup , Base.com , Elements Wellness , Snapmint , globbel Amydus - Plus Size Fashion | LASTINCH.in | bigbanana | Curvydrobe | Pinkmoon Gifts | Upsize Store | The Pink Moon | The Indian Garage Co. | FREAKINS | SNITCH | BIBA Fashion Ltd | Lifestyle International Pvt Ltd | Zivame | Pantaloons | Libas #Inc42 #D2C #Retail #India #D2CSummit2026 #DRS2026 #BuildToLastBuildToList #Trending

This weekend, everyone was talking about HYROX. But the real story isn't the race. It's what it says about India!🔥 Fitness is becoming a lifestyle. Health is becoming measurable. And preventive care is becoming one of the biggest opportunities for consumer startups From smart rings and ECG watches to AI-powered diagnostics, a new health-tech ecosystem is quietly taking shape Swipe through to discover the startups building for India's healthiest decade yet. 💙📊 📍 Catch more such stories at The D2C Retail Summit 2026 | 19th August, 2026 | The Leela Ambience, Gurugram Presenting Partner: PhonePe Payment Gateway Co-Presented by: Shadowfax, Glance Powered By: Nitro Commerce , Gupshup, Base.com , Elements Wellness , Snapmint , globbel, Stelcore Group Consumer Health Wearables Gabit • Boat • Mave • Noise • Sychedelic • Ultrahuman™ • Muse • atovio • Pebble Running Footwear & Activewear TechnoSport • HRX by Hrithik Roshan • Performax Activewear • Campus Activewear Ltd • ASICS • Reliance Retail • Impakto • Boldfit • PUMA Group • TEGO • REDTAPE LIMITED • Blissclub • cult fit • RELAXO FOOTWEARS LIMITED • Nike • New Balance #Inc42 #trending #HYROX #DRS #D2C #D2CRetailSummit #fitness #retail #DRS2026

Bhavish Aggarwal-led Krutrim has cut nearly half of its remaining workforce in another round of layoffs👇 Krutrim has laid off another 20-25 employees in its second round of job cuts this year, with the latest exercise primarily impacting its product and engineering teams. Before the layoffs, the startup had an estimated workforce of 40-50 employees. The restructuring comes as Krutrim sharpens its focus on enterprise AI, AI cloud infrastructure, and enterprise services after scaling back its broader full-stack AI ambitions. “Krutrim continues to be in an active phase of scaling its operations and, like any growing business, periodically reviews its team structure to align with evolving priorities,” a Krutrim spokesperson said. 🔗 To read the article in detail, head to the first comment! #News #Krutrim #AIEconomy #Startups #Layoffs

Facebook briefly removed PM Modi’s July 23 video. Now MeitY has summoned Meta’s global public policy head 👇 The Ministry of Electronics and IT (MeitY) has sought an explanation from Meta after Facebook temporarily removed Prime Minister Narendra Modi’s July 23 video addressing students. Meta said the content was removed “in error” and has since been restored. The move comes as the Centre intensifies scrutiny of social media platforms over content moderation, online safety, and platform features. It also follows MeitY’s recent intervention asking WhatsApp to pause the rollout of its username feature in India. 🔗 To read the article in detail, head to the first comment! #Meta #MeitY #SocialMedia #TechPolicy #News

Table Space Eyes $350 Mn IPO 👇 Managed workspace startup Table Space, founded by Karan Chopra and Kunal Mehra, is reportedly set to file its DRHP with SEBI next month for an IPO worth up to $350 Mn (₹3,353 Cr). The proposed issue is expected to include a ₹1,000 Cr fresh issue along with an OFS by existing shareholders. The company said, "As a matter of policy, we do not comment on market speculation or media reports." 🔗 To read the article in detail, head to the first comment! #News #IPO #TableSpace #StartupIndia #FlexibleWorkspace

Nykaa has roped in former Instamart COO Ankit Jain to lead its quick commerce business, Nykaa Now. 👇 Jain has joined as Business Head for Nykaa Now and Executive Vice President for Supply Chain at Nykaa Beauty, nearly a month after exiting Instamart. His appointment comes as Nykaa plans to market Nykaa Now more aggressively in FY27. At the end of FY26, Nykaa Now operated 75-80 dark stores, covering nearly 90% of pincodes across the top seven metro cities, with a meaningful share of orders already being fulfilled through the service. 🔗 To read the article in detail, head to the first comment! #Nykaa #QuickCommerce #Leadership #Startups #News

Pine Labs ’ Q1 profit surged over 4X YoY👇 Fintech major Pine Labs reported a net profit of ₹19.6 Cr in Q1 FY27, up over 4X YoY from ₹4.8 Cr in the same quarter last year. Its operating revenue also grew 20% YoY to ₹736.9 Cr from ₹615.9 Cr. On a sequential basis, operating revenue rose 5% QoQ from ₹700.5 Cr. Including other income of ₹29 Cr, Pine Labs’ total income stood at ₹765.9 Cr, while total expenses increased about 11% YoY to ₹728.1 Cr in the June quarter. 🔗 To read the article in detail, head to the first comment! Amrish Rau #PineLabs #Fintech #Earnings #StartupNews #News