To celebrate South Asian Heritage Month, MiQ’s Gaurav Lotia (Senior Solution Engineer - Analytics) joined dentsu and fellow panellists for a thoughtful conversation on South Asian representation, leadership and the importance of creating space for different voices to be heard. Thank you to dentsu for bringing together such an important discussion and for helping turn inclusion into something active, visible and ongoing. #WeAreMiQ #SouthAsianHeritageMonth #dentsu #ClientPartnerships
MiQ
Advertising Services
We’re MiQ, a programmatic media partner for marketers and agencies.
About us
We’re not your average programmatic media partner, and it's because excellence is in our DNA. Since 2010, our agnostic approach has leveraged the best buying platforms, ad inventory, and audience intelligence in the world, ensuring we deliver first-class service and unmatched performance on brand and agency ad campaigns. Our technology puts sophisticated AI in the hands of our industry experts to make unbiased decisions that never compromise on reach, ROI, quality, or insight. With the largest footprint of TV data and solutions across all channels and verticals, we’re leading the programmatic industry, and making it better.
- Website
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https://www.wearemiq.com
External link for MiQ
- Industry
- Advertising Services
- Company size
- 501-1,000 employees
- Headquarters
- London
- Type
- Privately Held
- Founded
- 2010
- Specialties
- Enterprise Analytics, Technology platform, Programmatic, Brand Solutions, Performance Solutions, Media Analytics, Omnichannel, Marketing, Advertising, Data Science, and Analytics
Locations
Employees at MiQ
Updates
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Something big is shifting in our industry. And when it’s sitting right there on your laptop, it’s hard not to feel excited by what could come next. Elizabeth (Libby) Darley (Chief Digital Officer, iProspect) is the latest to share how MiQ Sigma is helping bring that future into focus. See how Sigma gives marketers a unified view of what audiences are watching, browsing and buying, while making smarter programmatic decisioning feel simpler: https://bit.ly/4fiIVhF #WeAreMiQ #NotYourAverageProgrammatic #MiQSigma #NthDegree #SigmaStories
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It was a pleasure for MiQ to partner with UM London for their summer boat party on the Thames. The afternoon was a great opportunity to bring our teams together to connect, celebrate, and enjoy the sun, with some of London’s best views along the way. Thank you to everyone who joined us and made it such a special event. #WeAreMiQ #UM #ClientPartnerships
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AI that knows exactly where to put your spend. Smarter media spend starts with MiQ Sigma’s Intuitive Planning Model. Plan digital campaigns, make sharper decisions and get more from your media spend with AI that helps you know where to focus. And all from a few simple prompts. Ready to take your programmatic to the Nth degree? https://bit.ly/4hpYnKb #WeAreMiQ #NotYourAverageProgrammatic #MiQSigma #NthDegree
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You can now achieve maximum campaign performance, quicker. Sigma’s Trading Agent reduces the time it takes to get your campaigns up and running. Plus, it enables our traders to make double the optimizations, Trading Agent is efficient, and effective. Want to get your campaigns going quicker? Learn more about Trading Agent: https://bit.ly/4wk8BAA #WeAreMiQ #MiQSigma #NthDegree #TradingAgent #NotYourAverageProgrammatic
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🚀 We’re back with a bang for another ChinaJoy. The way people discover and engage with brands keeps evolving. And so do we. We’ll be showcasing MiQ Sigma’s exciting new updates, alongside the expertise of Rocket Lab, to help marketers navigate the media landscape with confidence. From AI-powered insights to smarter programmatic execution, we're excited to share how we're helping brands drive stronger outcomes. Plus, we’ll be hosting a happy hour at ChinaJoy. So come say hello, meet the MiQ and Rocket Lab teams, and let's talk about what's next. See you in Shanghai! #WeAreMiQ #MiQSigma #NotYourAverageProgrammatic #NthDegree #RocketLab #ChinaJoy2026
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***EDIT: Prime Minister
Birthplace of the Industrial Revolution and the world’s first electronic stored-program computer, Manchester has always been at the heart of progress. That’s why Programmatic Live Manchester is so special. There’s no better place to shine a spotlight on the future of AI, demonstrate our game-changing new tech, MiQ Sigma, and discuss the ever-changing media landscape. This year, we were honoured to welcome Mayor of Greater Manchester, Andy Burnham, who shared his insights on AI’s economic and social impact, and the incredible opportunities ahead for the city. A huge thank you to our expert speakers - Ian Whittaker, Vanessa Eagle, Katy Leeson, Paul Cooper, Kaltrina Brahimi, and Tom Richards - for their sharp insights and thought-provoking discussion. And of course, to Noasis, who wrapped up the night in supersonic style. Book a demo of MiQ Sigma with our team and get ready to take your programmatic to the Nth degree: https://bit.ly/4nYyotL #WeAreMiQ #MiQSigma #NotYourAverageProgrammatic #NthDegree #ProgrammaticLive
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Turning massive amounts of data into meaningful plans is easy with Planning Agent. In just a matter of minutes, Planning Agent turns all your critical audience data into complete programmatic omnichannel plans. Better still, tailored planning insights lead to sharper, bolder proposals. No guesswork, no compromise. Don’t wait to see AI-powered media planning. Explore Planning Agent now: https://bit.ly/4wLi4k6 #WeAreMiQ #MiQSigma #NthDegree #PlanningAgent #NotYourAverageProgrammatic
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One year in, MiQ Sigma is already proving that better programmatic is possible. And after powering 40,000+ campaigns for 2,300+ advertisers, we decided to put Sigma to the test for ourselves. What did we discover? Sigma delivers $2.22 in value for every $1 spent vs standard programmatic. That means smarter reach, less waste, and better outcomes for marketers. Because when you combine AI-powered tech, 2.5PB of data and expert traders, your results become far from average. Read the blog to learn more about how Sigma can take your programmatic to the Nth degree: https://bit.ly/4bJRG1X #WeAreMiQ #MiQSigma #NthDegree #NotYourAverageProgrammatic
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Understanding today’s audiences isn’t getting any easier. That’s why flexibility matters more than ever. Paul McGee (Head of Video Planning, Goodstuff) is the latest to share how MiQ Sigma is making that task feel lighter. See how Sigma can help bring more clarity, flexibility and smarter decisioning to your programmatic campaigns: https://bit.ly/3R9ZvXU #WeAreMiQ #NotYourAverageProgrammatic #MiQSigma #NthDegree #SigmaStories