MiChamba

Agradecemos la participación de MiChamba en la Onexpo Convención & Expo 2026. #OCE2026 #OnexpoNacional #Mérida

Forbes just published a full feature on our journey, our mission, and how we’re helping companies turn WhatsApp chaos into structured, trackable workflows. When we started MiChamba, the goal was simple: Bring clarity and accountability to the millions of workers who already run their day-to-day on WhatsApp. Gracias a todos los clientes, aliados, y sobre todo al equipo que ha construido esto tan especial. Let’s keep building. El impacto apenas empieza. 👇Full article in comments

🌟 Meet Jose Luis Bedoya — Software Engineer at MiChamba Jose Luis joins MiChamba with a strong background in developing scalable solutions and a clear focus on system architecture and maintenance. A graduate of Universidad Autónoma de Occidente, he has worked at Google, Atynea, Refacciones.com, and HeKa Entrega, where he contributed to designing and optimizing large-scale, high-performance systems. He has built robust and lasting products that ensure our platform remains stable, secure, and high-performing as it scales across industries. What sets Jose Luis apart is his leadership mindset. With over three years of experience directing development teams and fostering thriving technical communities, including his time as a Google Developer Student Club Lead, he brings a passion for innovation and empowerment to every project. At MiChamba, Jose Luis is helping strengthen our engineering foundation and expand the impact of our WhatsApp-native platform, ensuring the technology we build continues to unlock opportunity for frontline teams everywhere. ¡Bienvenido, Jose Luis!

🌟 Meet Andrea Dominguez — Product Owner at MiChamba Andrea joins MiChamba with a strong background in engineering, operations, and process improvement across the aerospace, manufacturing, and electronics distribution industries. A graduate of CETYS Universidad in Industrial Engineering, she has led complex cross-functional projects at companies like Sonaca, Emerson, and XL.net. She has led production line transfers from the U.S. to Mexico, redesigning plant layouts for new product introductions, implementing Tier systems and KPI dashboards, and automating operations through robotics integration. Andrea is known for aligning multidisciplinary teams, driving change management, and ensuring that projects are delivered on time and with measurable impact. Her leadership has consistently helped organizations reduce costs, boost productivity, and foster strong, collaborative work cultures. At MiChamba, Andrea leads product development, building solutions that solve real operational challenges and scale with our clients’ growth. Guided by her belief that “what can’t be measured can’t be improved." Bienvenida Andrea!

🌟 Meet Rosa Guadarrama — Marketing Analyst at MiChamba Rosa bridges strategy with execution. A graduate from Universidad Jean Piaget , she’s a strategic thinker who turns ideas into clear, actionable systems. She’s the kind of person who gets things done, prioritizing, executing, and optimizing without ever losing sight of the bigger picture. At MiChamba, her impact was immediate. She brought structure to our marketing operations, implemented clear processes, and began building our social sales channel, managing everything from content strategy and campaigns to day-to-day execution. What makes Rosa the ideal addition to the team is her ability to deliver from day one, think in systems that last, and empower the team through practical documentation, templates, and simple metrics that keep everyone aligned. Rosa shares our conviction that when technology is designed with intention and discipline, it transforms daily work into clarity and measurable results. That’s exactly what we’re building together at MiChamba. Bienvenida Rosa!

🌟 Meet Miguel Ojeda — Data Operations & Implementation Manager at MiChamba. Miguel joins MiChamba with a strong background in data integrity and cross-functional execution. At Yext, he worked hand in hand with Client Success and Technical Partner Managers to ensure the performance and reliability of listings for some of the company’s highest-profile accounts. Before that, at The Org, he played a key role in enabling data-informed decision-making and strengthening collaboration across teams, ultimately improving user engagement and platform adoption. At MiChamba, Miguel leads Implementation & Data Operations, ensuring each client experiences a smooth onboarding journey while understanding their role as active partners in achieving results. In parallel, he drives internal and client-facing process optimization, leveraging data to uncover insights, streamline operations, and enable smarter, faster decisions across the organization. With a passion for precision, systems thinking, and delivering meaningful client outcomes, Miguel is uniquely positioned to help MiChamba scale efficiently as we continue redefining the future of work through WhatsApp-first technology. Bienvenido, Miguel! #MiChamba #FutureofWork #Startups #NewHire #AI #SaaS #WhatsApp #ProjectManagement

🌟 Meet Alejandro Elorza Manica — Strategy & Business Development Manager at MiChamba. Alejandro is an Industrial Engineering graduate from Tecnológico de Monterrey and joins MiChamba after an outstanding trajectory at Grupo Viva Aerobus, S.A.B. de C.V., Mexico’s #1 low-cost airline. As a Strategy & Finance Analyst at Viva, he contributed across key strategic areas including network and long-term fleet strategy, cost optimization, and customer engagement and loyalty (Doters). His work helped shape initiatives that strengthened one of the fastest-growing airlines in Latin America. At MiChamba, Alejandro leads Strategy & Business Development, designing and executing go-to-market and vertical expansion strategies, while aligning internal teams to deliver consistent and scalable growth. Alejandro focuses on translating insight into execution, helping organizations streamline operations and scale efficiently through purpose-built technology. He shares our belief that technology can redefine how businesses operate and connect through WhatsApp, and that’s exactly the future we’re building at MiChamba. Bienvenido, Alejandro! #MiChamba #FutureofWork #Startups #NewHire #AI #SaaS

🌟 Meet Miranda Malpica — Customer Success Associate at MiChamba Miranda is an Industrial Engineering graduate from Tecnológico de Monterrey, combining analytical rigor with a strong understanding of how people and systems work together. During her time at Honeywell in the Industrial Automation division, she worked as a Sourcing Analyst, collaborating closely with the purchasing team to manage suppliers, lead RFQs, and design sourcing strategies focused on long-term value and operational efficiency. This gave her early exposure to large-scale operations and the importance of building processes that truly connect teams. At MiChamba, Miranda applies that same process-driven mindset to Customer Success. She works directly with clients to map workflows, understand operational pain points, and ensure each implementation leads to real gains in productivity and communication. Curious, adaptable, and driven, Miranda represents a new generation of leaders using technology not just to manage work, but to make it better. Bienvenida Miranda! #MiChamba #FutureofWork #Startups #NewHire #AI #SaaS

🌟 Meet David Alberto Guerrero Aguilar — Senior Software Engineer II & Systems Architect at MiChamba David joined MiChamba bringing backend excellence from Gulfstream Aerospace and Skyworks Solutions, Inc., where he modernized engineering systems and drastically improved performance, including cutting 3D model load times for aircraft construction tools. From day one at MiChamba, David jumped into backend architecture, challenged assumptions, and helped shape a culture of clarity, maintainability, and long-term scalability. His systems make errors easy to trace, handle every edge case, and ensure workflows can be replayed and trusted. David isn’t just a great engineer, he’s a systems thinker who designs with foresight and elevates the entire engineering team. He shares our belief that well-built technology can unlock massive opportunities across the 3 billion WhatsApp users and that's exactly the mission we’re on. Bienvenido David! #MiChamba #FutureofWork #Startups #NewHire #AI #SaaS