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🚀🔥 Primary Venture Partners' first-ever BOSTON "On the Business" Mastery Day is in the books and it did NOT disappoint 🔥🚀 I had a genuine blast meeting Boston's extraordinary community of women leaders. As always, this group was completely locked in—zero multi-tasking, contagious energy, and (naturally) the cleaning crew literally had to tell us it was time to go home. Some highlights... 💁♀️ Yours Truly kicked us off with a challenge to QUESTION EVERYTHING. We covered the "Core Four" traits that separate the top 1% of leaders, the metrics that actually matter in the AI era, how Primary sizes up businesses and teams, and — of course — the SaaSpocalypse and what operators do or don't need to worry about. The operative question: are YOU in the best possible spot to maximize this chapter of your career? 💰Jennifer DiRico, CFO at PTC, reminded us the P&L is having a moment. Her line the room won't forget: if AI improves activity but doesn't move revenue, margin, or free cash flow, it's simply NOT ROI. 📈 Monica Perez, Global Head of Customer Success at Lovable, took us inside scaling enterprise CS through record-breaking growth. The deliberate bet: get customers to their "load-bearing" mile markers early — even if that means custom, ad hoc client hackathons to get them there — because that's what builds long-term stickiness. ⚙️ Sam Crowell Richard, CRO at ngrok, shared her own framework for using AI to 10x herself as a non-technical commercial leader — and how it didn't just reshape her day-to-day, but massively accelerated her re-entry after maternity leave. 👓 Amy Konary, SVP Marketing at Zuora, drew a powerful analogy from her year as a D1 soccer goalie: the goalie has a different perspective and sees the whole field; that year in the seat made her a better midfielder on the other side. The charge to all of us: don't wait to get PICKED for the hardest opportunities; be the one who SEES them first and brings others along. 💙 Emily Capodilupo, SVP Algorithms & Data at WHOOP, had the room's brains exploding over where wearables data fits into the broader health landscape. But most on-theme for the day: product and customer experience are everything. Every WHOOP brand ambassador was a genuine power user first — the product does the selling. 🤖 Amanda Kahlow, founder & CEO of our breakout portfolio company 1mind, flipped the script: in the race to improve the buyer experience, humans are the bottleneck — we can only handle so much and we hallucinate plenty ourselves. Her vision: instead of yelling "AGENT, AGENT, AGENT" on an 800 call to reach a human, we'll be doing it to reach AI. A huge thanks to WHOOP for hosting us in their space on a perfect Boston summer day, and to Agatha Kluk, Mickala Wallingford and the Orrick Tech team for their support yesterday and of OtB more broadly. And last but not least, to my amazing Primary partner in crime on all things OtB, Annabelle Kim! 👀👀 NYC — you're up next. See you Monday, September 14! 👀