Pura Vida Miami’s cover photo
Pura Vida Miami

Pura Vida Miami

Hospitality

Miami Beach, Florida 28,006 followers

All Day Cafe | Another Day in Paradise, Where Health is Happiness

About us

Pura Vida Miami stands as the premier wellness and lifestyle brand with locations in Florida, New York, California, Maryland, and Virginia and has been transforming the way people eat since its establishment in 2012 by Founder Omer Horev in South Florida. Pura Vida Miami has become a beacon of health-conscious living, offering a diverse menu of nutritious and delectable dishes. Omer and Jennifer Horev, the husband-wife duo behind the brand, have meticulously curated a menu that harmonizes nutritious and indulgent offerings. From raw acai bowls to superfood smoothies and clean chef-driven salads, each dish is a celebration of high-quality ingredients. As we continue to expand, our brand remains committed to its founding principles of health and wellness. As part of our community culture, we actively engage in eco-friendly practices such as composting food waste and donating soil to local farms, exemplifying its commitment to a sustainable future. More than a culinary destination, we are a lifestyle brand that encapsulates the essence of a healthier and happier community.

Website
http://www.puravidamiami.com
Industry
Hospitality
Company size
1,001-5,000 employees
Headquarters
Miami Beach, Florida
Type
Privately Held
Founded
2012

Locations

Employees at Pura Vida Miami

Updates

  • ☀️ We’re hiring in Long Beach, CA! 🌴 Join us for our Long Beach Hiring Event to learn more about our brand, meet our team, and explore exciting opportunities in both our Front of House and Back of House. 📍 Location: 6460 Pacific Coast Hwy at Seaport Way, Long Beach, CA 90803 📅 Date: July 15th, 2026 🕒 Time: 12PM - 3PM Come be part of a team that values connection, hospitality, and making a positive impact in our community. We can’t wait to meet you! 🩵

  • A moment with our founder, Jennifer Horev, and a closer look at the story behind Pura Vida Miami. Jen joined Tara Keeney to talk about building the brand alongside Omer, growing through entrepreneurship, and how family has helped shape and continue to influence so much of what Pura Vida is today. From the recipes created for her family to the feeling she wanted to bring into each café, so much of Pura Vida started with care, intention, and a love for bringing people together. Thank you, Tara, for sharing Jen’s story so thoughtfully 🩵

    What does it really take to build an iconic brand… and raise a family at the same time? I walked with the founder of Pura Vida Miami the wonderful Jennifer Horev 🥗 Everyone sees the beautiful cafés. Few people see the resilience, relentless hard work and sacrifices behind them. The ending, where Jennifer talks about becoming a mother while building the business, is so powerful. One question… what’s your favourite thing on the menu? I’m obsessed with the Caesar Wrap. 🥗 Follow Tara Keeney for more conversations with the founders building the companies shaping our world. ✨

  • You’re part of our team. Welcome to our Line Up. ⚽🌴 Introducing our newest limited-edition functional smoothie packed with 21G of protein + features our brand-new L-Glutamine enhancer to support you throughout the day. ✨ What's inside? ✨ L-glutamine, peach, coconut water, dates, greek yogurt, cinnamon, grass-fed whey vanilla protein, striped with organic ceremonial grade matcha and blue spirulina mixed with greek yogurt. Grab it before the whistle blows! Available for a limited time.

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  • Pura Vida Miami reposted this

    One of the most important decisions a founder can make is knowing when to bring in leaders who can help take the business to the next level while protecting what made it successful in the first place. I’m proud to welcome three exceptional new team members to our leadership ranks. When Jen and I started Pura Vida Miami in 2012, we built it around simple principles: quality ingredients, genuine hospitality, and creating a place where people feel they belong. As we've grown, protecting those values has become even more important. Andrew McCaughan, Chad Brauze, and Bruno Cardinali have experience scaling some of the most respected brands in our industry, but what really stood out to me was their shared belief that growth should never come at the expense of quality, culture, or guest experience. Great brands are built by great people. Bringing exceptional talent into our leadership team is one of the most important investments we're making in Pura Vida's future. We're entering a new chapter for Pura Vida, and I'm excited to partner with leaders who understand how to build for the long term while staying true to the heart of the brand. Learn more: https://lnkd.in/eXAhBvgp

  • At Pura Vida Miami, we've always believed that growth is about more than opening new locations — it's about building the right team to help us preserve what makes this brand special as we continue to evolve. Today, we're excited to welcome three exceptional leaders to our executive team: - Andrew McCaughan, Chief Development Officer - Chad Brauze, Chief Culinary Officer - Bruno Cardinali, Chief Marketing Officer Together, they bring deep expertise across development, culinary innovation, and brand building, helping us strengthen the foundation for our next chapter of growth. What excites us most is their shared commitment to the values that have guided Pura Vida since day one: quality, hospitality, and community. Welcome to the Pura Vida team, Andrew, Chad, and Bruno. #PuraVidaMiami #Leadership #Growth #Hospitality Learn more: https://lnkd.in/eRZQ39GJ

  • 5th Ave., we're officially open! ✨ Find us on the corner of 15th & 5th Ave., where the warmth of Miami is felt in every bite. Join us for your favorites and treat yourself to our newest sweet addition: frozen yogurt soft serve, made with allulose, gluten-friendly, and no refined sugar added. Available exclusively at our 5th Ave. location! 📍 100 5th Ave, New York, New York

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  • Our 100% grass-fed and grass-finished steak has arrived. ✨ Tender, flavorful, and packed with protein, it’s now featured in the NEW Sunset Steak Bowl with fresh ingredients and our house-made chimichurri. Enjoy it in a chef-driven bowl, as a high protein plate, or on top of a fresh salad. For a limited time, earn 50 bonus points* when you order the Sunset Steak Bowl from June 3–5. Available in-store and through the Pura Vida Miami app. Steak is not available at Fisher Island, UM, Prestige, or West Ave locations. *Must have a Pura Vida Miami loyalty account and order through the app or scan your member QR code for dine-in orders to qualify. Limit one (1) bonus points redemption per loyalty account during the promotional period. Bonus points are awarded overnight.

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  • Join us for our first CA Management Hiring Event of the year! 📍 3333 Bristol St, 3333 Bristol St, Costa Mesa, CA 92626 📅 Wednesday, March 13 ⏰ 8:00 AM-12:00 PM Meet our People & Talent team and explore leadership opportunities with a growing, dynamic brand with competitive benefits. We look forward to connecting 🩵

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