SoFi

We're proud to support innovators building the future of finance. Looking forward to what's ahead 🚀

Your biggest career advocate shouldn't be your manager–it should be you. Our Chief Market Strategist, Liz Thomas, and Haley Sacks (Mrs. Dow Jones) discuss why tracking your wins, speaking up about your accomplishments, and advocating for yourself are essential skills for building your career. Listen to the full episode for more career insights. 💡https://lnkd.in/gadbRBj7

At SoFi, data engineering isn't just about pipelines and infrastructure—it’s about building trust and solving real human problems. We sat down with Gaurav Chowdhury, who shared his journey from backend data migration to shaping the member-facing products that help our community reach financial independence. From rearchitecting SoFi Relay to pioneering SoFi Coach, Gaurav dives deep into the collaborative culture on the Engineering team and how he’s unlocking personalized AI financial coaching. Read the full story here ➡️ https://lnkd.in/g2haQeUB 

Today, SoFi Coach is officially available to all members. Powered by the playbooks of SoFi Financial Planners, Coach provides personalized, chat-based guidance to help members budget, save, invest, and work toward their financial goals—right when they need it. Reaching 100% rollout is an exciting milestone, and we're celebrating with the Ask Coach Sweepstakes. We're giving 10 winners $10,000 each. Simply ask Coach, "What could I do with an extra $10,000?" in the SoFi app by 9/15/26, and you'll be entered for a chance to win. Want to score two additional entries to increase your chances of winning? ✅ Link an external financial account to your SoFi app. ✅ Sign up for free credit score monitoring with SoFi. We're excited to put Coach in the hands of every eligible member and help more people get personalized financial guidance at scale. Learn more: https://lnkd.in/g2bUHdkN

On her five-year anniversary at SoFi, Staff Software Engineer, Harshita K. is sharing a refreshing perspective on leadership. After leading a team of 7 through the high-stakes launch of the SoFi Smart Card, she uses her technical expertise as the ultimate source of confidence. "You’re in this spot for a reason," Harshita says. "If you know the systems, no one—including yourself—should question your ability to lead." From navigating massive architectural migrations to leveraging AI as a force multiplier for her team, Harshita’s journey is a masterclass in evolving from an individual contributor to a mission-driven leader. Read more here ➡️ https://lnkd.in/gRZdQb4s

We’re excited to announce the latest addition to SoFi’s one-stop finance shop: small business loans. Small business owners told us that three things really mattered to them when it came to getting a loan: speed, transparency, and capital to help grow their business. That’s why we built SoFi Small Business Loans the way we did: Business owners can get funds fast after approval. Pricing is transparent and up front, and there are no application fees or origination fees. Loans up to $250,000 with repayment terms of up to two years. The right opportunity can be everything for a small business—that’s why we’re proud to help small businesses meet those moments with speed, transparency, and capital that’s built for growth. Learn more about how it all works right here ➡️ https://lnkd.in/dPpZBqGZ

Building for our members means building smarter. Moving to Flutter reduced redundancy and maintenance overhead so our teams can focus on shipping what matters most.

CMA Fest gives us a powerful platform to do what we do best: Connect with people at scale and show them how we can help them get their money right.
 As the first-ever broadcast presenting sponsor and official bank of CMA Fest, we’re bringing our mission of helping people achieve financial independence to millions of country music fans nationwide. Watch the official Country Music Association (CMA) Fest broadcast presented by SoFi on Thursday, June 25 at 8/7c on ABC and next day on Hulu. #CMAfest

Congratulations to our Chief of Financial Empowerment Vivian Tu on being named a Forbes Top Creator! Every day, Vivian helps educate and empower people to take control of their finances and build a stronger financial future–and we're proud to partner with her on the journey to help people get their money right.

SoFi's SoFiUSD is now available to trade on Bullish in eligible regions. Bullish is the first centralized exchange partner to list SoFiUSD, the US dollar payment stablecoin issued by SoFi Bank, and the first stablecoin issued by a US national bank. Trading pairs: ◾ BTC/SOFID ◾ ETH/SOFID ◾ SOL/SOFID ◾ SOFID/USDC Read the full announcement: https://lnkd.in/eHyG98zG