Ghana and Nigeria have a fast-growing gig economy. But most can’t afford the vehicle needed to work. Credit doesn’t really solve the issue. Most work informally, they don’t have collateral, and interest rates are high. Gigmile, founded by Kayode Adeyinka and Sam Esiri, focuses on that issue. Instead of lending cash, it provides the asset itself (bikes, cars, even smartphones) under rent-to-own or lease-to-own models. Licensing, insurance are all part of the bundle, so riders can start working immediately. The second part of the offering is access to work through Gigmile's partnerships with platforms like Uber, Bolt, Yango. Consistent work leads to more reliable repayments. What enables the model is how invested, in every sense of the word, Gigmile is. They monitor asset usage through telematics, they stay in regular contact with riders, they create community events and many more. Recently, Gigmile closed a seed round led by Enza Capital, with Seedstars International Ventures and Norrsken VC, and also secured a strategic investment from Yango Ventures. The company now operates in 13 cities across Ghana and Nigeria and has deployed about 8,500 vehicles. You can read the full article here: https://lnkd.in/dQBid_SX
Gigmile has come to the rescue of many Nigerian and Ghanaians who are willing to help themselves out of poverty
Great piece, Martin - Very informative!
What an inspiring initiative by Gigmile! Their approach of providing assets under rent-to-own and lease-to-own models truly addresses a major barrier in the gig economy. How do you think this model will evolve with increasing urbanization in Africa?