TENCEL™

August brings a sharper focus as we narrow our sights to two key markets shaping the season ahead. This month, you can find us at Yarn Expo in Surat and Intertextile Shanghai Apparel Fabrics in Shanghai. Our team will be on-site ready to dive into how TENCEL™ fibers can elevate your next collection through quality, performance, and responsible sourcing. Reach out via direct message to schedule a meeting on-site or stop by our booth. #TENCEL #YarnExpo #IntertextileShanghai

At Milano Unica, leading Italian textile manufacturers Maglificio Maggia and Destro fabrics shared how they develop premium textiles blending TENCEL™ fibers with mechanically recycled natural fibers. The conversations also highlight the potential of TENCEL™ Lyocell – HV100 which opens a new range of fabrics for woven applications with an authentic, irregular texture while retaining the sustainability benefits of TENCEL™ Lyocell standard fibers. Listen to Giovanna Maggia, Board Director at Maglificio Maggia, and alberto ottocento, Sales Manager at Destro Fabrics, and discover how TENCEL™ fiber solutions are helping shape the future of premium textiles. Explore the full portfolio of TENCEL™ fiber solutions and technical resources on Lenzing Pro: https://lnkd.in/dN7BeSRM #TENCEL

From textile waste to a wardrobe staple: Circ® launches their first denim collection with H&M featuring TENCEL™ | Circ® with REFIBRA™ technology, arriving H&M’s standard men's denim assortment. Every garment is made with TENCEL™ Limited Edition Lyocell fibers containing 30% Circ® pulp, recovered from textile waste and fed into our lyocell production process alongside wood from certified and controlled sources. The jeans come in two styles and are now available across Europe, North America and the Middle East. "This collaboration highlights how bringing together players across the textile supply chain results in circular garments available to consumers," says Caroline Ledl, Senior Director Product Operations at Lenzing Group. "We're proud to work with pioneers like Circ®, and we remain committed to exploring collaborations that bring new TENCEL™ fibers to market through pilot-scale production.” The collection is available now on hm.com and in select H&M stores across launch markets. Read more about this pilot project here: https://lnkd.in/eBdje-Y8 #TENCEL

Together, we have the power to create change within our industry and build a better future*. At TENCEL™, we have an ongoing commitment to excellence and raising the standard to drive systemic change in the fashion and textile industries. Follow our fiber journey to discover all breakthroughs and industry-leading technologies we develop in collaboration with academics, cutting-edge startups, and other textile manufacturers. #TENCEL * Lenzing has been part of the ZDHC MCF Task Team since 2018, part of our ongoing commitment to lowering the environmental impact of the fiber industry. Lenzing was the first cellulosic fiber producer to set concrete scientifically verified science-based targets aiming for a reduction of greenhouse gas emissions.

30 years of comfort with TENCEL™ Modal: "From the moment it launched, we knew we had found something special.” That's how Eberjey co-founder Ali Mejia describes the Gisele pajama – the first product the brand ever made with TENCEL™ Modal fibers, and the one that set the benchmark for everything that followed. TENCEL™ Modal fibers support long-lasting softness, helping to retain the softness of fabrics even after repeated washing. As the brand marks its 30th anniversary in 2026, we spoke with founders Ali Mejia and Mariela Rovito about what led them to TENCEL™ Modal fibers in the first place and how that material decision shaped a brand built to last. Read the full Q&A on our website to discover Ali's view on what happens when fiber choice and brand vision align from the very beginning: https://lnkd.in/eh4V4evD #TENCEL

Can regenerated cellulosic fibers biodegrade like natural cellulose – across soil, freshwater, and marine environments worldwide? A new independent study by HYDRA Marine Sciences investigated how the biodegradation of regenerated cellulosic fibers compares to natural cellulose across 177 specific scenarios – from soil and freshwater to marine systems worldwide – the findings are clear: The results show that, under the same environmental conditions, regenerated cellulosic fibers such as lyocell, modal and viscose demonstrate biodegradation behavior comparable to natural cellulose. At the same time, the study highlights that biodegradation rates depend strongly on environmental factors such as temperature, moisture and nutrient availability. Swipe for key insights and discover the benefits of TENCEL™ fibers here: https://lnkd.in/dN7BeSRM *LENZING™ Lyocell and Modal standard fibers are certified by TÜV AUSTRIA as biodegradable in soil, freshwater and marine environments, and compostable under home and industrial conditions.

As supply chains become increasingly complex, the ability to track and verify materials is more important than ever. By expanding its innovative fiber identification technology across TENCEL™ branded fibers, we are helping to bring greater visibility, trust, and accountability to every step of the value chain. Our fiber identification technology provides physical identification of fiber origin at different stages of textile products such as the fabric and garment level. You can verify the presence of TENCEL™ fibers in your fabric samples and unlock a range of benefits including trademark usage, hangtags and more: https://lnkd.in/etQFdFEe   #TENCEL

Traceability in practice: During last week’s Future Fabrics Expo, Lenzing’s Head of Global Sustainability Krishna Manda (he/him) hit the stage to discuss textile traceability program TextileGenesis.   At our parent company Lenzing Group, we have been working with the blockchain-inspired traceability platform Textile Genesis™ since 2020, which provides a holistic overview of a garment across the entire textile value chain for customers, partners, and consumers – from fiber production to the manufacturing facilities where they are made. This improves credibility and provides source of origin with transparency and reduced risks to brands and retailers. #TENCEL

Lenzing Group has been awarded one of TIME's World's Most Sustainable Companies of 2026 based on transparency, accountability, and impact on the environment. In the third annual edition of the World’s Most Sustainable Companies, TIME and data firm Statista recognized our parent company Lenzing Group among the 750 most sustainable companies globally. This accolade is a huge recognition and represents the core of what we believe in: Every decision we make reflects the kind of world we want to live in. #TENCEL

With peak summer conditions, high-performance is essential for maintaining comfort. Published studies confirm the excellent moisture buffering capabilities of TENCEL™ fibers, promoting thermoregulation under various climate conditions. The natural structure of TENCEL™ fibers allows the absorption and release of moisture, supporting a drier microclimate on the skin which results in increased thermal comfort. Discover our full TENCEL™ fiber portfolio here: lenzingpro.com/en/portal/ #TENCEL