Papers by Editora Alumni in
FUTURE STUDIES RESEARCH JOURNAL, 2021
Objective:The objective is to minimize the high demand of the Stricto Sensu secretariat... more Objective:The objective is to minimize the high demand of the Stricto Sensu secretariat with the development of a chatbot that can be improved to meet other requests.
Method:The approach is qualitative. The method used f or empirical analysis is interviews. For process analysis, an Ishikawa diagram was developed. The f indings of the integrated analyzes are presented via a logical diagram, f ollowed by the proposal to solve the problem with the implementation of a chatbot. The change action plan and risk assessment are presented.
Originality / Relevance:The solution of f ered improves the ef f iciency of responses at the Stricto Sensu secretariat and reduces the waiting time f or student requests, maintaining high levels of satisf action, dif f erentiating the Institution f rom competitors.
Results:The results show the organization of the practice and the technological option to overcome the challenges in the integration process of the secretariats, aggravated by the anomalous situation brought by the pandemic; the advancement in the strategic partnership between Pro Reitoria Stricto Sensu and the Tech undergraduate course.
Technological / social contribution:First, the solution of f ered can serve as an example to help other institutions, including other departments. Second, interdisciplinarity and integration enable the exchange of knowledge between dif f erent educational levels, through the transversality of the development and implementation of new technologies. Third, the benef its that will be brought to the Institution.
FUTURE STUDIES RESEARCH JOURNAL, 2021
Purpose: To analyze the relationship between investments in technology and the profitability of t... more Purpose: To analyze the relationship between investments in technology and the profitability of the five largest Brazilian banks between 2009 and 2018.
Theoretical framework: Through correlation analysis and panel data regression, the impact of technology investment on Return on Assets (ROA) was specifically assessed.
Design/methodology/approach: Despite the growth in investment in banking technology, the level of disclosure by publicly traded companies in Brazil is still limited, with few details disclosed in corporate reports about the amounts invested, of the types investments made, the expected return and the returns already obtained with previous investments. This disclosure is influenced by factors such as company size and profitability.
Findings: In the present study, a positive relationship was identified between investment in T.I and Return on Assets (ROA) of the banks analyzed and, therefore, the presence of a profitability paradox was not found.
Originality/value: There was a positive relationship between investment in IT and performance. There was a significant positive correlation at 5% between IT investments and financial performance, given by the relationship between profit before depreciation and total sales. The regression analysis found that an increase in IT investments raised the company's financial performance (Beta = 0.204 and p <0.1). The increase in the share of IT investments in operating expenses increased the Return on Assets by 0.039 percentage points.
Research, Practical & Social implications: Gain knowledge in the management of banking organizations in order to guide in the decision-making about technological investments that should be made.
FUTURE STUDIES RESEARCH JOURNAL, 2021
Purpose:This study aims to analyze the relationship between value distribution and employee satis... more Purpose:This study aims to analyze the relationship between value distribution and employee satisfaction.
Theoretical framework:We used Stakeholder Theory as a theoretical framework, addressing the concept of the value and its impact on the organizational context. The Harrison and Wicks’(2013) model was used for value analysis.
Design/methodology/approach:Data collection was carried out through a questionnaire, applied to 32 employees of a firmin the agribusiness sector. For data analysis, the technique of simple and multiple linear regression was used by the method of Ordinary Least Squares (OLS).
Findings: The results indicated that the variable morerelated to satisfaction is affiliation, that is, the more employees identify with the firm's values, their satisfaction with it increases. Next is the utility associated with opportunity costs, highlighting that the more employees perceive that they have done a good deal in working for the firm, in relation to competitors, the more this employee is satisfied.
Research, Practical & Social implications:This research presents two contributions. First, this study contributes to the stakeholder theory by empirically testing the Harrison and Wicks Model (2013) and the relationship between the value distribution and the satisfaction of the group of employee stakeholders. Second, there is evidence of a mediating relationship between the types of the value indicated in the model and employee satisfaction.
The study is also important for managers, as it provides guidance on which values may be most important for the satisfaction of the employee stakeholders group.
Originality/value:This study advances the discussion on the value distribution to stakeholders and presents a new relationship of mediation between value and employee satisfaction.
FUTURE STUDIES RESEARCH JOURNAL, 2024
Objective: The research aims to investigate the Brazilian consumer in their intention to purchase... more Objective: The research aims to investigate the Brazilian consumer in their intention to purchase ecological clothing.
Method: To carry out the study, field research was carried out, of an applied nature, with an exploratory and descriptive quantitative, cross-sectional objective, with non-probabilistic sampling, and research had for. The model proposed and validated by Echeverría (2017) was used as a basis, consisting of 11 factors and 42 psychographic observable variables, in addition to demographic variables (gender, age, education, and family income).
Originality/Relevance: As the concern for sustainability becomes a universal phenomenon, the profile of the ecologically conscious consumer evolves. The ecological fashion movement gained strength and several companies began to realize the importance of sustainability and ethical conduct as indispensable factors in fashion. Brazil is the largest complete textile chain in the West, with more than 9.5 million jobs.
Results: The predominance of the sample was female, education, there was a balance between the number of respondents between undergraduate and secondary education, with an average age of respondents of 36.74 years. An interesting point of the study, which proved to be quite significant, was the positive influence of the attitude toward the purchase of ecological products on the ecological purchase intention. The increase in ecological awareness greatly interferes with consumer behavior. The theory of planned behavior can explain this phenomenon, as an individual's attitude, their beliefs concerning a certain aspect, can influence their consumption intention.
Theoretical/methodological contributions: The contribution of this study is to provide the profile of the Brazilian consumer in their intention to purchase ecological clothing. The positive influence of the attitude towards the purchase of ecological products remained evident. Increased awareness of consumer behavior. The great contribution of this study lies in the proposition of a theoretical framework, which enables an understanding of the structure of green consumer behavior.
Social contributions: Assuming that human behavior is goal-oriented, based on individual beliefs, the goals TCP applied to consumption proposes that the way people select, process information, and act about them depends on the relevance and strength of its own general goals.
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Papers by Editora Alumni in
Method:The approach is qualitative. The method used f or empirical analysis is interviews. For process analysis, an Ishikawa diagram was developed. The f indings of the integrated analyzes are presented via a logical diagram, f ollowed by the proposal to solve the problem with the implementation of a chatbot. The change action plan and risk assessment are presented.
Originality / Relevance:The solution of f ered improves the ef f iciency of responses at the Stricto Sensu secretariat and reduces the waiting time f or student requests, maintaining high levels of satisf action, dif f erentiating the Institution f rom competitors.
Results:The results show the organization of the practice and the technological option to overcome the challenges in the integration process of the secretariats, aggravated by the anomalous situation brought by the pandemic; the advancement in the strategic partnership between Pro Reitoria Stricto Sensu and the Tech undergraduate course.
Technological / social contribution:First, the solution of f ered can serve as an example to help other institutions, including other departments. Second, interdisciplinarity and integration enable the exchange of knowledge between dif f erent educational levels, through the transversality of the development and implementation of new technologies. Third, the benef its that will be brought to the Institution.
Theoretical framework: Through correlation analysis and panel data regression, the impact of technology investment on Return on Assets (ROA) was specifically assessed.
Design/methodology/approach: Despite the growth in investment in banking technology, the level of disclosure by publicly traded companies in Brazil is still limited, with few details disclosed in corporate reports about the amounts invested, of the types investments made, the expected return and the returns already obtained with previous investments. This disclosure is influenced by factors such as company size and profitability.
Findings: In the present study, a positive relationship was identified between investment in T.I and Return on Assets (ROA) of the banks analyzed and, therefore, the presence of a profitability paradox was not found.
Originality/value: There was a positive relationship between investment in IT and performance. There was a significant positive correlation at 5% between IT investments and financial performance, given by the relationship between profit before depreciation and total sales. The regression analysis found that an increase in IT investments raised the company's financial performance (Beta = 0.204 and p <0.1). The increase in the share of IT investments in operating expenses increased the Return on Assets by 0.039 percentage points.
Research, Practical & Social implications: Gain knowledge in the management of banking organizations in order to guide in the decision-making about technological investments that should be made.
Theoretical framework:We used Stakeholder Theory as a theoretical framework, addressing the concept of the value and its impact on the organizational context. The Harrison and Wicks’(2013) model was used for value analysis.
Design/methodology/approach:Data collection was carried out through a questionnaire, applied to 32 employees of a firmin the agribusiness sector. For data analysis, the technique of simple and multiple linear regression was used by the method of Ordinary Least Squares (OLS).
Findings: The results indicated that the variable morerelated to satisfaction is affiliation, that is, the more employees identify with the firm's values, their satisfaction with it increases. Next is the utility associated with opportunity costs, highlighting that the more employees perceive that they have done a good deal in working for the firm, in relation to competitors, the more this employee is satisfied.
Research, Practical & Social implications:This research presents two contributions. First, this study contributes to the stakeholder theory by empirically testing the Harrison and Wicks Model (2013) and the relationship between the value distribution and the satisfaction of the group of employee stakeholders. Second, there is evidence of a mediating relationship between the types of the value indicated in the model and employee satisfaction.
The study is also important for managers, as it provides guidance on which values may be most important for the satisfaction of the employee stakeholders group.
Originality/value:This study advances the discussion on the value distribution to stakeholders and presents a new relationship of mediation between value and employee satisfaction.
Method: To carry out the study, field research was carried out, of an applied nature, with an exploratory and descriptive quantitative, cross-sectional objective, with non-probabilistic sampling, and research had for. The model proposed and validated by Echeverría (2017) was used as a basis, consisting of 11 factors and 42 psychographic observable variables, in addition to demographic variables (gender, age, education, and family income).
Originality/Relevance: As the concern for sustainability becomes a universal phenomenon, the profile of the ecologically conscious consumer evolves. The ecological fashion movement gained strength and several companies began to realize the importance of sustainability and ethical conduct as indispensable factors in fashion. Brazil is the largest complete textile chain in the West, with more than 9.5 million jobs.
Results: The predominance of the sample was female, education, there was a balance between the number of respondents between undergraduate and secondary education, with an average age of respondents of 36.74 years. An interesting point of the study, which proved to be quite significant, was the positive influence of the attitude toward the purchase of ecological products on the ecological purchase intention. The increase in ecological awareness greatly interferes with consumer behavior. The theory of planned behavior can explain this phenomenon, as an individual's attitude, their beliefs concerning a certain aspect, can influence their consumption intention.
Theoretical/methodological contributions: The contribution of this study is to provide the profile of the Brazilian consumer in their intention to purchase ecological clothing. The positive influence of the attitude towards the purchase of ecological products remained evident. Increased awareness of consumer behavior. The great contribution of this study lies in the proposition of a theoretical framework, which enables an understanding of the structure of green consumer behavior.
Social contributions: Assuming that human behavior is goal-oriented, based on individual beliefs, the goals TCP applied to consumption proposes that the way people select, process information, and act about them depends on the relevance and strength of its own general goals.