PubMatic

Football’s biggest moments are now easier to access programmatically. PubMatic’s Football Auction Package gives buyers transparent, flexible access to premium NFL and college football inventory across CTV, mobile, and desktop. Explore the package: https://lnkd.in/ebNhVeQu #Advertising #AdTech #CTV #LiveSports #Football

Curious about how agentic advertising will perform for your brand? Connect with us to learn about the speed, performance, and results agentic buying delivers. https://lnkd.in/erXXe9UJ #Agentic #Advertising #AdTech #AgenticAdvertising #Programmatic

Real-time pricing intelligence means winning the right inventory at the right price. When your supply path is built for signal fidelity, better outcomes follow. See how PubMatic gets you there. https://lnkd.in/eiNXxcvj #Advertising #AdTech #Programmatic

The future of programmatic isn't just faster. It's smarter. PubMatic's AgenticOS is built to connect every signal, and built to perform when it matters most. Connect with us to learn about the power of agentic buying. → https://lnkd.in/eCFAibui #Advertising #AdTech #Programmatic

At PubMatic, we know the open internet is ripe for transformation. In his latest interview with tipsheet.ai, PubMatic Co-Founder and CEO Rajeev Goel discusses why AI is the unlock for performance advertising on the open web—and why PubMatic is positioned to lead that shift. https://lnkd.in/edCtj_Zh #Advertising #AdTech #Programmatic

The brands getting the most from their programmatic budgets are not spending more. They are cutting supply chain costs and delivering more impressions on the same spend. Connect with us to learn what agentic advertising delivers at scale. https://lnkd.in/exCKZWFC #Advertising #Agentic #AdTech #Programmatic

Audience discovery, activation, optimization, and fee transparency are no longer manual workflows. The teams building on agentic infrastructure are moving faster and delivering more. Connect and learn how PubMatic AgenticOS can improve your campaign performance: https://lnkd.in/enVH6qDn #Advertising #AdTech #AgenticAdvertising

Six months ago, agentic AI in programmatic advertising was "soon, but not yet." Today it's already running real campaigns and outperforming benchmarks. Cristian Coccia, on the journey from PubAcademy Milan to Madrid, shares why local markets like Italy and Spain are leading the shift. Read the blog post: https://lnkd.in/e_utYde4 #Advertising #AdTech #Programmatic

We are very proud to have earned Amazon's Certified Supply Exchange badge, clearing the bar on 8 technical areas, including traffic optimization and signal quality. That means cleaner supply, better signals, and innovations like Dynamic Traffic Engine and Live Events Optimizer working harder for your campaigns. See how tighter demand and sell side collaboration actually moves the needle. https://lnkd.in/dFzR7hMh #Advertising #AdTech #Programmatic Amazon Ads

Agentic AI is not theoretical for programmatic advertising anymore. We proved it. Last week, Almudena San Mateo Arenal and Pablo Morales cohosted IAB Spain’s webinar, “AI Effect: The Agentic Era of Programmatic Advertising,” to break down what actually happened when we ran Spain’s first live agentic programmatic campaign. Not the concept. The real results. Natural language briefs converted into autonomous decisions. Campaign planning, activation, and optimisation happening at a speed and precision that changes the game. What shifted. What stayed constant. What control means when agents make decisions at scale. We walked through it step by step. Thank you to IAB Spain for your hospitality. The programmatic ecosystem moves forward because people are willing to test the edge cases and share what they learn. For anyone thinking about where programmatic goes next, this is the reference point. Watch the full webinar: https://lnkd.in/eV3b_74z #Advertising #AdTech #Programmatic #Agentic